![Online Education Summit: Rethink the impact of branding throughout the student journey [Video]](https://video.getpvd.com/wp-content/uploads/2021/10/mp_41048_0_0jpg.jpg)
Prospective students are researching programs long before they reach a school’s website or fill out a lead gen form, emphasizing the need for education performance marketers to engage with them earlier in their student journey. Hear from LinkedIn’s Head of Research on how online schools can remain competitive and achieve greater ROAS by reaching prospects before they’ve signaled they’re in-market.
