Categories
Entrepreneurship

The 5 Industries Most Likely to Make You a Fortune as a Digital Marketer [Video]

How to outsource your marketing to the right ad agency. See, if you hire a company, even those that work with Fortune 100 companies, and they put junior people on your account that have never done marketing before, it doesn’t matter if you hire me or someone else, you need to look at the people who are actually working on your account and doing the work. What are their qualifications? RESOURCES & LINKS: ____________________________________________Ubersuggest: https://neilpatel.com/ubersuggest/____________________________________________Step #1 is, make sure you’re not just hiring an ad agency, you’re hiring specific people within that ad agency who are working on your account. So make sure you have really good people on your account, and make sure their credentials aren’t just great, and their track record is not just great, but they also have experience within your industry, which means they’ll be able to produce results quicker. Two, you need to make sure that company has industry experience. So when they’re pitching you, let’s say if you’re a FinTech company, they need to show you other examples of FinTech companies that they produce results for. And they need to provide references for this, because when they do that, there’s a higher chance that they’ll be able to provide results for you as well.The third thing that you need to do is, before you even work with that company, they need to analyze your business and tell you everything that’s wrong. They need to tell you everything that’s wrong in such a detailed overview, you’re going to be like. And if they’re not willing to break it all down for you and break down how they can drive the results, what you’re doing wrong, what needs to be fixed, in what order, to get the results you’re looking for, then you’re wasting your time. So make sure they do that. The next thing you need to do is have Goal Alignment. What are the goals that you’re trying to achieve? And can they achieve it? Sometimes, people come to us and they say, “Hey we’re a venture funded startup, “we raised a hundred million dollars. “We have no revenue, “and we want you to help us get to 20 million in revenue “in the next six months.” Literally, I’ve had someone call me and ask for that.But that doesn’t logically make sense for you to take them on as a client if you’re an agency, because if you can’t produce the results, they’re going to be upset at you in turn anyways. So make sure that the goals are aligned both from the agency end and from you as the business owner or the marketer or the CMO, or whoever’s hiring that agency. If you guys can’t align on the goals, it’s not going to work out. The last thing I have for you is, make sure time zones are similar. With marketers these days, they can be working from anywhere, especially with people going remote. Just because someone is from the United States, doesn’t mean they live in the United States. They can be working from one of those islands. And you know, Thailand, that’s, looks amazing, at least from the pictures, but you don’t want to do calls in the middle of the night, your time, it would just be super inconvenient for you. So you need to make sure that they’re on your time zone. It doesn’t matter if they came from the same city. If they’re not on your time zone, it’s going to be a pain. That’s how you find a agency that produces results. Now, there’s a lot of other things that you may want to look out for as well, but those are the main pitfalls that I see companies making when they’re hiring agencies. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/https://youtu.be/9Gb8XCjNh-I#SEO #NeilPatel #DigitalMarketing

Categories
Entrepreneurship

Can You Start Digital Marketing in 2022 With JUST a Phone? [Video]

Who says you need a laptop or a desktop computer to do marketing? Today, I’m going to break down how you can start digital marketing in 2022 with just a phone.RESOURCES & LINKS: ____________________________________________Canva: https://www.canva.com/Adobe Lightroom: https://www.adobe.com/Hootsuite: https://signup.hootsuite.com/Buffer: https://buffer.com/Facebook Page Manager: https://business.facebook.com/Ubersuggest: https://neilpatel.com/ubersuggest/____________________________________________Have you seen people claiming that you can make money using your mobile phone or doing just digital marking on a phone? And I understand why so many people like that idea because everyone has a phone on them all the time. Today, everyone has a phone in their pocket and, it can literally give you access to the entire universe of content on the web. But can you really do marketing just using a mobile device? Well, depending on what you’re looking for, you can do it and you can’t do it. So that’s not necessarily answering the yes or no but, you can actually do a lot on your phone and some things you may need a laptop, not because it doesn’t work on your phone, it’s a nightmare, so let me go over those. First off, Instagram marketing. You can do that really well on your phone, from taking the pictures, to creating content, to engaging, leaving comments, heck, it’s hard to do that from your computer versus your phone. You can’t even use all the features without your phone. The platform was built for mobile devices and primarily for mobile. The same goes with TikTok, where you could basically do all the activities related to content and engagement, better done from your own phone than it is from a desktop computer. The next thing you can do from your phone is creating content, from shooting videos, selfies, shorts, reels, you can do that all from your phone, works really, really well, heck, the cameras on these phones are better than a lot of people’s like physical SLR or DLR or whatever those cameras are called that are big and gigantic. If you want to create visual content, you can do so using apps like Canva, Adobe Lightroom, and there’s tons of other options and most of those, you can find apps on your phone. The third marketing activity that you can do on your phone is scheduling social media content. Today, there are tons of apps like Hootsuite, Buffer, even Facebook Page Manager which gives you the ability to schedule content from your phone for many different platforms. The fourth thing that you can do is running ads on social media. Look, I would personally never use a phone to run my ad campaigns, but, I’ve seen a lot of people run their ads from a phone and I really, really, really, really, really go against it. I probably should have added a few more reallys in there, but the point is is you can do most things from a phone. But however, from things like ads to trying to do your SEO and modify your code, to doing keyword research, a lot of this gets tricky from a phone. Sure, Ubersuggest has a mobile-friendly version but, it’s hard to actually go and do that and write a blog post and optimize your title tag and meta description and your images and compress all of them from a phone. So the cool thing about a phone is you can do a lot of the stuff you need to do on a daily basis from your phone, but you can’t do everything from a phone. A lot of the stuff that is one-off or stuff you don’t need to do on a daily basis, a lot of those things you’ll need a desktop computer. The point I’m trying to get at is, if you want to do social media marketing, you just need a phone. You want to run ads, optimize campaigns, send out emails and fine tune them and look at stats and data, you’re going to need more than a phone for just that, but it doesn’t mean that you can’t use both. And when you’re on the go, you have no excuse but to do marketing because you can do it from your phone. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/https://youtu.be/OYrrjAvDFgo#SEO #NeilPatel #DigitalMarketing

Categories
Entrepreneurship

How to Cut Through the Marketing Noise || The #1 Marketing Technique for 2022 to Get More Business [Video]

#marketing #branding #shortsHow do you cut through all the marketing noise in 2022 so that your message is seen, heard and remembered by your target market? In this short I share the #1 way you can make your marketing efforts pay-off big time and get a ROI that will blow every other marketing technique away. SHORT ANSWER: Real Mail MarketingThis video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.———————————WEBSITE:https://www.philipvandusen.comJOIN THE BRAND•MUSE NEWSLETTER:https://www.philipvandusen.com/museBRAND DESIGN MASTERS Facebook Grouphttps://www.facebook.com/groups/branddesignmastersBRAND DESIGN MASTERS Podcast https://podcast.branddesignmasters.com/subscribeVERHAAL BRAND DESIGN on Facebook:https://www.facebook.com/Verhaal-Brand-Design-115957185470571/TWITTER:https://twitter.com/philipvandusenINSTAGRAM:https://www.instagram.com/philipvandusen/LINKEDIN:https://www.linkedin.com/in/philipvandusen/YOUTUBE:http://www.youtube.com/c/PhilipVanDusenPINTEREST:https://www.pinterest.com/philipvandusen/BEST ADOBE CC TRAINING VIDEO COURSESBring Your Own Laptop with Daniel Scotthttps://byol.me/philipGET TUBEBUDDY – THE BEST TOOL FOR YOUTUBERS:https://www.tubebuddy.com/philipvandusenRECOMMENDED BOOKS:“Change By Design”, Tim Brown http://amzn.to/2mTFDrz”Imagine: How Creativity Works”, Jonah Lehrer http://amzn.to/2mJpQe9“Free Agent Nation” by Daniel Pink http://amzn.to/2mWlbpR“Orbiting the Giant Hairball” by Gordon MacKenzie http://amzn.to/2noTnIL“Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll http://amzn.to/2moisCuThe 22 Immutable Laws of Branding, Al Ries + Laura Ries http://amzn.to/2noZGwd“Change By Design”, by Tim Brown http://amzn.to/2uaXYjX”How To” by Michael Beirut http://amzn.to/2u9lnnh“The Brand Gap” by Marty Neumeier http://amzn.to/2CAbYZk“Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker http://amzn.to/2CAIH0r“The Art of Innovation” by Tom Kelley http://amzn.to/2wtAevL“The Edge: 50 Tips from Brands That Lead” by Allen Adamson http://amzn.to/2Ef6fse“Art + Design” by Rex Ray http://amzn.to/2yLMRRT“Expert Secrets” by Russel Brunson http://amzn.to/2zEDOBT“Shift Ahead” by Allen Adamson + Joel Steckel – http://amzn.to/2xLrEX4*We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.

Categories
Entrepreneurship

Email Marketing Automation Tutorial|Using MailerLite to Create Emails – 5 Benefits [Video]

Do you want to use MailerLite for email marketing automation in your business or ministry? In this video, I will not only share the 5 benefits of setting up an automation email series, but I will provide you a tutorial on how to set this up for free using MailerLite.#emailmarketing #mailerlite #emailautomation #emailautoresponder🔔 SUBSCRIBE TO MY CHANNEL! https://bit.ly/coachtamirayoutube WORKSHOPS TO START, LEARN, AND GROW YOUR BUSINESS AND INCOME👉 SIGN UP TO GET NOTIFIED WHEN THE 5 DAY CHALLENGE “TURN PASSIONS AND GIFTS INTO DIGITAL PROFITS” STARTS https://www.subscribepage.com/s8s5f3👉 Watch Webinar On A Quick Underground Way TO EARN MONEY ONLINE: https://click2cash.webinarpages.com/ipb-quiz/👉 Watch Webinar on how to BUILD AN EMAIL LIST OF ACTIVE SUBSCRIBERS IN 30-60 DAYS: http://bit.ly/buildlistjhtw 👉 LEARN TO WRITE A #1 BESTSELLING CHILDREN’S BOOK IN 7 DAYS: http://bit.ly/twchildrenlp 🛠️🧰 #1 Recommended FREE Funnel Builder where you can create websites, upsells, and downsells:https://groovepages.groovesell.com/a/doFpCbTcwRuX CONNECT AND SAY HELLO ON MY SOCIAL LINKS:📱 FACEBOOK https://www.facebook.com/tamirawilsonofficial 📱 INSTAGRAM https://www.instagram.com/tamirawilsonofficial/📱 TIKTOK @tamirawilsonofficial 📱 TWITTER https://twitter.com/tamiranwilson📱 LINKEDIN www.linkedin.com/in/tamirawilson📱 SNAPCHAT https://www.snapchat.com/add/tamirastrives📱 PINTEREST https://www.pinterest.com/elevatewithtamira/_created/ 👉WEBSITE: www.TamiraWilson.com Join my Facebook Group for God-Centered Kingdom Entrepreneurs to ask questions and get Free resources to help elevate and transform your business, mind, health, and spirit: 👉 https://www.facebook.com/groups/kingdomcreatorshub 🕯️ Have you been dry in your Bible Study and need refreshing and truthful teaching? Join me for Bible Study every Wednesday at 10:30 AM over at 👇 https://www.facebook.com/tamirawilsonministries LEGAL DISCLAIMER:This video is for educational purposes only. The results are NOT typical. There is NO guarantee that you will earn any money using the techniques or ideas mentioned in this video. I am NOT a financial advisor and anything that I say on this YouTube channel should not be seen as financial advice in any way. The level of success you achieve will be based on your own actions and hard work, skills, experience, and knowledge. The information I’m sharing with you is based on my personal experience or my own speculation and research. Please remember there is always a risk with investing your time or money. It is wise to do your own research before making any investments. I have taken the steps to make sure the information presented in this video is accurate, but I CANNOT guarantee that the website(s), company(s), or creator(s) of products described in this video are free from errors.AFFILIATE DISCLOSURE:This video and description may contain affiliate links, which means that if you click on one of the product links and purchase, I’ll receive a small commission. But, please know, I don’t provide links of things I have not personally used myself or have not verified.EARNINGS DISCLAIMER:I cannot guarantee you will earn income because I don’t know your work ethic. All things require action and hard work. So, there are No Earnings Projections, Promises or Representations. Any earnings or income examples, or any earnings or income examples, are only estimates of what we think you could earn. There is no guarantee you will do as well as stated in any examples.

Categories
Entrepreneurship

10 Ways to Overcome Your Fears of Starting a Business [Video]

In this video, we’ll be talking about 10 ways to overcome your fears of starting a business.Overcoming the fear of starting a business is somethin many self employed people go through. With no guarantee of success, it can be a scary thing. Here are a few fears that may come up that are preventing you from starting a businessTackling these fears head on, or at least being aware of them, will help you to overcome it so that you can reap the financial and lifestyle benefits of being an entrepreneur.🚀 RESOURCES 🚀 📏 Get measurable results from your online marketing 👉 https://noviceincome.com/semrush✔️ Get the 5-step plan to grow an Amazon Business in just 1hr/day 👉 https://noviceincome.com/ASM🤐 Learn secret 3-step system to make $1K/day on Facebook 👉 https://noviceincome.com/CHCreate content that ranks higher in Google with this marketing platform 👉 https://noviceincome.com/SEOcompanion🎥 OTHER VIDEOS TO CHECK OUT 🎥*** How the Most Successful People Network ***https://youtu.be/XSg57itSgAg*** 6 Tactics For Growing Your Business With Video Marketing ***https://youtu.be/H_sLPc-DnLA*** Novice Income’s Mindset Playlist ***https://www.youtube.com/watch?v=n2G3XAVcjCw&list=PL1-l-_roTuwary98KfbtOfxANO9ZDM4Aq🤔 ABOUT NOVICE INCOME 😃Welcome to the Novice Income Channel! In this channel, we cover various business ideas and internet marketing opportunities to earn money online. If you’ve ever had the desire to escape the rat race, earn passive income, or become self-employed, then this channel is for you.Online business and ecommerce are great opportunities today to become a small business owner, start a side hustle, become a solopreneur, or even get into serial entrepreneur.▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT WITH US 📱Website http://noviceincome.com/Twitter https://twitter.com/IncomeNoviceInstagram https://www.instagram.com/noviceincome/Pinterest https://www.pinterest.com/noviceincome/YouTube Channel https://bit.ly/3xK6RCHSubscribe https://bit.ly/3aWDqDS▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬⚖️ DISCLAIMERS ⚖️ The information on this YouTube Channel and the resources available are for educational and informational purposes only.​Novice Income is viewer-supported. The purpose of our channel is to to educate and create a community of individuals interested in business & entrepreneurship, and from time to time we will recommend products or services that can be of help to our viewers through affiliate links, where we receive a commission on a purchase without any additional cost to you if you purchase something through our links. Thank you for your support!©️ Novice Income Media. All Right Reserved.

Categories
Entrepreneurship

EVERYTHING You’ve Been Taught About Content Promotion is WRONG [Video]

You’re promoting your content the wrong way and today we’re going to fix that. Today, I’m going to break down everything that you’ve taught about content marketing promotion is wrong.Question for you: how much time do you spend promoting your content every time you write a blog post? Let me know, is it five minutes? 30 Minutes? One hour? Two hours? 10 hours? Let me know in the comments below, I’m curious.RESOURCES & LINKS: ____________________________________________A New Way To Build Links (And Spend Less Time Finding Opportunities): https://youtu.be/KwCjzeXcWpEHow to Find Lucrative Link-Building Opportunities in Under 60 Seconds: https://youtu.be/MFLXnMh-BHoUbersuggest: https://neilpatel.com/ubersuggest/____________________________________________Look, not every content piece is worth promoting, no matter how much cold outreach you do, if your intent is self-servicing, you’re not going to get any of the free or paid promotions working well for you. I want you to focus on helping other creators’ audiences. You want to focus on their audience’s pain points, their needs, their wants, and you want to solve the problem in a way that no one else did. You want to turn a written piece of content into a data visualization piece. You want to turn a written content piece into a video. You have to figure out how to make it beneficial to the other audience. So for example, if you write more detailed content than your competition and someone’s linking to them, and there are articles on ‘how to get more Facebook to reach in 2021’ and they’re linked to it, they’re like, “Hey, this is how you’re going to improve your Facebook reach.” Well, if 2022s coming up and their algorithms change or 2023s coming up, or 2024s coming up and their algorithm change, then you can talk about their updated algorithms and each one, same with Google, and you can be like, “Look, here’s what’s working these days. Here’s the type of content pieces that are working. Here’s what’s not. Here’s the overview synopsis. Here’s even a video that gives you an overview.” And sending that to people who are linking to your competition, they’re more likely to link to you because that benefits their reader base and gives them the latest and greatest. Also, I don’t want you to use cold outreach templates. They just don’t work. Use your own voice, understand what works in your templates and adjust to your own personality, your own voice, et cetera. Promoting your own brand can be more powerful than also promoting your own content. So here’s an example of that. You’re probably like, “Neil, what are you talking about? Promoting your own brand versus your content?” Seeing content marketing, everyone’s like, “Oh, you got to promote your content.” Well, a lot of times I did self-like, I did a ‘who is Neil Patel campaign’. There was a ton of people who are popular all over the world on social media and they promoted my name.And just posting your content on social media these days, isn’t enough. You need to tease people and try to gauge their pain points. You need to lead with a teaser piece when you’re trying to post on social media and have that call to action so then that way people want to go to your website. So for example, when I post on social media, I’ll start with the hook, such as, “the way you’re promoting content is all wrong. Do you want to know how to do it the new way? Well, here’s the latest and greatest.” You see how I use the hook that causes people from social to be more likely to go to your website. And by telling people that, or even telling them to check out in-depth pieces on your website from your social channels, that can help a little bit, but it doesn’t work as well as that hook that I just mentioned. And you don’t want to waste time trying to get the wrong brands to promote your content. If there’s an audience mismatch, you’re going to be wasting time. You don’t want to focus only on the big brands, go after smaller brands that are in your space. Even niche people don’t have a big audience. Something’s better than nothing. You want to focus on external content promotion opportunities that make sense, that allow you to build your own community, that allow you to nurture your community with content that only they have access to. For example, I may do a partnership with Entrepreneur, do a webinar, tell people about all the latest and greatest on my site, have a landing page for them, tell them about it, collect their email address so that way I can foster, nurture my own community. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/#SEO #NeilPatel #DigitalMarketing

Categories
Entrepreneurship

4 eCommerce SEO Techniques for Beginners (Ranking Your Products and Getting FREE Google Traffic) [Video]

Do you want to learn how to drive a thousand E-commerce sales from SEO without being a SEO expert? Well, today I’m going to teach you how. Today I’m going to break down four E-commerce SEO techniques for beginners.RESOURCES & LINKS: ____________________________________________Google Merchant: https://www.google.com/retail/solutions/merchant-center/Ubersuggest: https://neilpatel.com/ubersuggest/____________________________________________Now I have a question for you, I want you to leave a comment below so that way I know how to better help you out. How many sales are you getting per month from your E-commerce store? If it’s zero, that’s okay. I know I need to help you a little bit more to then. If it’s a hundred or a thousand, let me know whatever the number is below on a monthly basis what you’re getting in sales, and I’ll make sure I’ll help you out whenever you need it.So step one, Google Merchant. It gives you free exposure, free organic traffic in the Google Shopping tab. There’s integrations with a lot of E-commerce platforms that can help you generate your shopping feed automatically and even submit it for you automatically to Google Merchant.Step two, Product Page SEO. Don’t focus on search volume in your keyword research process focus on keywords with transactional intent. Just keep this in mind.And if you’re struggling to find these transactional keywords, you can type in head terms like laptop, those one or two word keyword phrases within a Ubersuggest.com, and when you type it in, it’ll give you a whole laundry list of ideas in the keyword ideas report.So when you’re on Ubersuggest, once you type in your keyword in the left-hand navigation you’ll see keyword ideas, you click on it and you’ll see all the recommendations related to laptops. And there’s even questions there, preposition, comparison keywords. A lot of these will be transactional-based keywords that aren’t that competitive don’t drive as much volume, but they’ll definitely drive your revenue.You also get to keep in mind your title meta description. You want to include the brand of the pack there. You want to include the name of the product there and include the model number as well or anything else that differentiates your product or makes it unique and helps us stand out from competitors who may be selling similar products.And of course you want to add structured data, add FAQ content, so that way people know, Hey, here’s the FAQ’s but Google can also pull that in. You want to share real testimonials not fake ones, real ones, the more detailed with images, even better.And you also want to write unique product descriptions optimized for both SEO and Conversions. And this one’s a big mistake that I see people making because when they’re writing product descriptions, a lot of times they’re selling the same product that other people have to offer.Step three, minimize your load time and maximize your site speed. We talked about this a little bit, but just think about it.You can use a Google page speed insights, putting your URL, or heck you can even go into Ubersuggest, put your URL, check out the site audit report. And in that site audit report, it pulls a lot of stuff from Google’s core vitals updates and ensures that your website is doing all the things that you need to do from an on-page perspective, as well as a site speed perspective.So you can do well from both mobile devices and desktop devices and even tablet devices.Step four, create relevant URL structures. A lot of people in E-commerce for some reason, they put numbers in the URL. I don’t know why I’m not some model number or the pack has a number in there. You should avoid that. You want to include keywords that are relevant to your product because that’s how you’re going to get the most traffic in the long run.And keep in mind, you don’t want your URLs too long. When your URLs are really really long, Google thinks that when someone types in a really, really long query, your URL should rank, but then when someone types in one or two words that are part of your URL, but not everything in there, what you’ll find is as harder for you to rank, even when your webpage is a perfect fit for that keyword query that someone just typed in.So when in doubt, try to keep your URLs more shorter than longer. Now, if you need help with your E-commerce SEO, check out our add agency, NP digital. Well funny enough, over 40% of our clients are in the E-commerce space and we love helping them grow their traffic, as well as through SEO, paid ads and content and all the other services out there that you may need. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/https://youtu.be/FFWg6Dzw–g#SEO #NeilPatel #DigitalMarketing

Categories
Entrepreneurship

The ONLY Features You Need to Use in SEO Tools [Video]

Are you getting overwhelmed with your SEO reports and all the tools? There are so many out there. Well, don’t worry. You’re not alone. Today, I’m going to break down the only features you need to use in SEO tools.Don’t get bogged down by reports and features and tools. That do very little to actually get you more rankings. I’m going to break down four main features and reports that you need to rank higher. And here’s best of all, you can do pretty much all of this in Ubersuggest. RESOURCES & LINKS: ____________________________________________Ubersuggest: https://neilpatel.com/ubersuggest/____________________________________________You can find it in neilpatel.com/ubersuggest, or just go to ubersuggest.com. And you can do literally most of this stuff for free in Ubersuggest. That’s what’s great. So in that sense, we’ll go down the four main features you need to use and how you can do it for free. So, let’s dive right in. Number one, Rank Tracking, Look, on Google, if you don’t know what your rankings are, if they’re going up or if they’re going down, or how things are improving or declining, how are you going to improve? Those things are really important, right? Be here’s the thing with SEO, it’s a long game.And Rank Tracking shows you that, and it can track your rankings on a daily basis and a weekly basis, whatever you prefer. And you can even track your rankings on mobile devices and desktop. You can do the all in Ubersuggest for free. And what’s cool about that is that way you can see how you’re performing on different device types. And it tells you when you’re doing SEO, what’s working and what isn’t. The second thing that you need to look at with these SEO tools is Competitive Analysis. Competitive Analysis tells you what your competitors are doing and what’s working for them. Look, you don’t want to recreate the wheel. You want to do what’s working for others, and just do it better. Why start from scratch?And what’s cool is, you can see the keywords by clicking on the Keywords button and you’ll see all the keywords that that page ranked for. And that’ll tell you, hey, should I also create a page that’s very similar. Well, if I do, now I know what keywords to go after because it’s related to my business and it can also drive me sales. And another cool feature is you can also see all the backlinks that are driven to that page. All the other sites that are link into your competitor’s page. Because here’s the thing, if someone wants to link to your competitor, they’re probably willing to link to you too. So now, you got a list of links going to your competitors. So, you can create a better page than that’s more thorough, go after all their keywords, and you can also hit up all the people linking to them and ask them to link to you too. The other cool thing that I like about the Competitive Analysis report on Ubersuggest, you can see how much traffic your competitors getting. If they’re getting more traffic month over month or less traffic month over month, because Google is doing so many updates.The third report that you need to look at and feature within these SEO tools is Keyword Ideas. Now, the Keyword Ideas report in Ubersuggest gives you all these ideas that you can go after. So, you want to go after popular keywords. And what’s cool about the Ubersuggest Keyword Ideas report, you can actually filter it by some any region, such as United States or Canada, or UK, or India, or Brazil, or even South Korea. And within the Keyword Ideas report in Ubersuggest, there’s also a Content Ideas report. What that’ll show you all the content that you can write about that are related to those keywords. So, you can see what’s popular on Facebook, what’s popular on Pinterest, what’s popular from the backlinks perspective, and what’s even popular from an organic SEO perspective. The last factor, and this is number four, is Backlinks. If you don’t get people linking to you, you’re not going to do well. Backlinks are like votes. So, you want to get ideally bigger sites linking to you and more relevant sites. And you can use the Backlinks report within Ubersuggest. And what’s cool is they have a Backlink Opportunity report more specifically, where you can put in your URL and then your competitor URLs. And it’ll show you all the people that linked to your competitors, but don’t link to you. Because if someone links to not just one but two, three, four of your competitors and they don’t link to you, the chances are they don’t mind linking to other people in your space because they’re already linked to lots of your competitors. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/https://youtu.be/uWxyKa7osh4#SEO #NeilPatel #DigitalMarketing

Categories
Entrepreneurship

The Most Effective Ways to Market Your Business With No Budget [Video]

Who says you need money to get traffic to your website? Today, I’m going to break down the most effective ways to market your business with no budget. I’m going to break down some of the easiest ways to get traffic when you have no money.RESOURCES & LINKS: ____________________________________________Canva: https://www.canva.com/Ubersuggest: https://neilpatel.com/ubersuggest/____________________________________________The first strategy, SEO. What I want you to do is just start off by writing content and sharing it on the social web. If you don’t know what content to write, what I want you to do is go to Ubersuggest, type in any keywords related to your industry, click on the content ideas report in the left-hand navigation and it’ll show you all the articles that are popular based on social shares and it will show you based on backlinks. Once you write your content, because this is, you know, you’re basing off other popular piece of content, that’ll give you the idea. And then what I want you to do once yours is out, hit up all the people that share the other articles or link to it, Ubersuggest provides a lot of this data, reach out to them and ask them to share your content. Second strategy, Google My Business. It’s one of the easiest ways for local businesses to get more traffic and higher rankings. So, make sure you submit yourself to Google My Business. Another strategy that I love is PR, and you’re probably wondering, hey Neil, I don’t have the budgets to go hire a big PR firm. How do I get all this free PR? Well, the way you get this free PR is a site called HARO, Help A Reporter Out. What HARO does is, it’s a community of reporters that are saying, hey, I have questions around all these topics, is there anyone who can help me answer them? And if you answer them, what it’ll do is, they’ll be like, oh, thank you. And they’ll include you in the article and that gets you publicity, which can get you traffic and sales. Another strategy that I love is public speaking. Even though it doesn’t drive that many sales, you’re building a relationship with other people. And if I’m giving a speech in front of an audience, those people are super qualified, when I tell them about my website, they go to it and it can generate some sales. Another strategy that I love is guest posting and cold outreach. What I mean by this is, if you can go and guest post on popular sites that have your audience already, you can generate sales. Another strategy that I love is Facebook groups. There’s so many groups, there’s groups on literally everything. So I want you to participate.And then, whenever you have a product or service that’s related, then you can mention it, but make sure you’re participating first and giving more than asking. Next, I want you to leverage email marketing. There’s a saying that goes in the marketing industry, the money’s in the list, it’s your digital ATM machine. So, collect emails. Educate 80% of the time when you’re sending out emails, and promote and sell your products 10 to 20% of the time. Another strategy, video marketing. Any time you create video, upload it to YouTube, Instagram TV, Instagram Reels, Facebook, LinkedIn, TikTok, Twitter, the possibilities are endless. Because you already have followers and friends on all these social sites, uploading content, video content, just does well.Then you have infographics. If you go back to the content ideas report within Ubersuggest, so you go to Ubersuggest.com and then put in a keyword related to your industry, you go to the content ideas report in the left-hand navigation. You’ll see a list of all the popular articles within your industry. You can then go create infographics based on some of those topics and you can use tools like Canva to help you create those for free, and then reach out to all the people that link to that article, which shows you in the content ideas report, right?Another strategy that I love using is applying for a business award. It doesn’t give you as many visitors as you would like, but it gives you that credibility, which helps improve your conversion rate. And it does improve word of mouth marketing as well. And then, I recommend partnerships with other brands. It’s all great ways to increase your sales. Now, if you need help with your marketing or more ideas, check out my ad agency, NP Digital, where we help companies succeed online. If you have any questions, leave a comment below. I’m here to help. If you enjoyed the video, like it, share it, tell other people about it, subscribe to the channel. Thank you for your time. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/https://youtu.be/0QN3KeAtuD8#SEO #NeilPatel #DigitalMarketing

Categories
Entrepreneurship

Marketing Automation MasterClass 2020 – B2B, Blogging & B2C – learn Marketing Analytics & Automation [Video]

link to this coursehttps://click.linksynergy.com/deeplink?id=Gw/ETjJoU9M&mid=39197&murl=https%3A%2F%2Fwww.udemy.com%2Fcourse%2Fmarketing-automation-sales-funnel-b2b-blogging-enterprise-masterclass%2FMarketing Automation MasterClass 2020 – B2B, Blogging & B2C – learn Marketing Analytics & AutomationBest Marketing Analytics & Automation CourseBuild Your Sales Funnel, Drip Email Marketing Campaigns, Autoresponder & List Building Database in a WeekStudents will LEARN, EXPERIENCE & BUILD their entire Marketing Automation program in this course (the only course of its kind!),Students will implement a Full-Featured Marketing Automation Platform w/ CRM – Start building your email list!,Experience what it’s like going through an actual “”Best Practices”” Sales Funnel,Architect their own Sales Funnel for their blog or business, including mapping content to each phase of the Buyer Journey, and draft persuasive email copy that get’s through SPAM bots & get’s read,List all of the Assets that they will need to create to fuel their Marketing Automation Sales Funnel,Speak intelligently to marketers, executives, salespeople and customers about Marketing Automation and list-building,Explain the following terms: Marketing Automation, Sales Funnel, Drip Email Campaign, Lead Nurturing, Landing Page, Lead Magnet, Trip-wire, Landing Page, Thank You Page, & More…,Create appealing content as a freebie “”Offer”” that will entice Prospects to share their email address, so you can build your list NOW!Students should have some familiarity with Digital Marketing, although this course will briefly introduce concepts if they don’t,Students should have the desire to implement their own Marketing Automation Sales Funnel and start building their own email list,Optional Students should have their own hosted website and access to the CPanel if they are ready to implement their own Marketing Automation infrastructure on their website,B2B, B2C, Blogger, or Enterprise – You Need Marketing Automation (and this course)!,Whether you are a B2B, B2C, Blogger or Enterprise, building Funnels powered by Marketing Automation (MA) is absolutely critical to improving conversions, multiplying your efforts, and driving more revenue to your bottom line from leads you already have (you’ll also learn how to get MORE leads).,Now you can implement your own Marketing Automation system by taking this course. That’s right, I share the Marketing Automation tool that I use for Bloggers, B2B & B2C. I LOVE THIS TOOL!!! This little-known tool includes great features, like:,Send all your email nurture campaigns from directly in the tool – no need to connect an ESP, like MailChimp to LeadPages (Simplify your marketing stack!),Create your landing pages, forms, & email nurture campaigns quickly – Avoid creative hiccups (Save Time!),Includes beautiful Email and Landing Page templates – No need to pay for a separate landing page tool (Save $$$!),Lightweight CRM included – Manage all your contacts, companies, & create Tags (Avoid investing in a full CRM until you have to!),Live Chat Tool included – Convert Visitors when they are on your site (No need to invest in yet another tool!),Clickstream tracks visitors as they click around your website – Understand your visitor’s experience, tripping points & gain insights!,Plus, I walk you step-by-step through integrating your free MA tool onto your WordPress site in just 15 minutes (Cpanel access required),,So, what excuse do you have NOW from starting to collect email addresses, grow your list, and launch your email nurturing program?,Get ready for your MASTERCLASS and you’ll be a Marketing Automation Professional in no time.,This course is divided into THREE information-rich Sections & you can start the course in ANY SECTION – Adapts to your learning style!,LEARN – Understand MA terms, technology, and the elements you’ll use to build your lead nurture program,EXPERIENCE – Go through a simplified MA funnel; Feel how we build TRUST and turn leads into buyers (This is a MUST!),BUILD – Implement your MA/Autoresponder into your website, build your assets, and FINALLY launch your list building program!,,In this course, you will learn:,How Marketing Automation works, and why you need it using examples from B2B, B2C, Blogging and Enterprise,Marketing Automation terminology: Trip Wire? Lead Magnet? Nurturing? – You’ll learn it all!,Step-by-Step how to build your first “”Sales Funnel”” and the minimum proven 4 phases critical to your success!,What types of content work best in each phase of your Funnel,How to build out an entire Marketing Automation system, regardless of your MA tool,””Action Items”” at the end of Lessons help you make progress (Project Based, not just theory),Which content performs best for each phase of the Buyer’s Journey (Awareness, Consideration, etc.),B2B Blogger Funnel examples (simple and complex) so you can understand the difference and get up an

Categories
Entrepreneurship

Digital Marketing Trends You Can’t Ignore in 2021 [Video]

CPCs, and you know, cost for impressions decreasing drastically right now. I don’t know if you guys see that, but we see that. We also see conversion rates decreasing.RESOURCES & LINKS: ____________________________________________What are the MAJOR changes in SEO for 2021?: https://studio.youtube.com/video/RjIs4S2z1W0/edit7 SEO Experiments to Test in 2021: https://studio.youtube.com/video/o_S2uyuLiFw/editUbersuggest: https://neilpatel.com/ubersuggest/____________________________________________I’m making a number up just to keep the numbers simple for everyone. But if your conversions dip by 20%, but your CPCs dip by 40 or not by 40, but by four X, so 400%, you still make more money.Stealing toilet paper, your CPCs aren’t going down. Your CPCs may not be going down, but your CPA’s are going down because everyone’s buying. You’re selling travel, your CPCs are really plummeted, but your CPA is even worse than your CPC, so it doesn’t even matter, right? Obviously, whether the people are looking for new recipes, off of say, like a download bar or something or food delivery apps that are absolutely smashing it right now. But everything else is majority down. Most verticals outside of that, besides health, which I saw it on your graph, had a little bit of it or has an increase. Almost everything.A lot of the brands are the ones who are having a slashed budget, so we’re seeing a lot of offers go down too. So with that being said, more than not this time in particular, brands are what people should be focusing on building over anything else. It should be brand-focused first because they can be that takeover, that bleach over, hand sanitizer, a keyword, or whether it’s a Facebook like, you know, avoiding FTC, looking for brands that they can rely on.And this is a great time to focus on building a brand, but it’s just a terrible time in general. It doesn’t mean you can’t start a business or come out fine. It’s just that times are tough right now. Cut fat. I know that sounds bad, but sometimes you have to cut to stay in business or furlough. Try to avoid that. But you can apply for the government loans and grants in different countries, so that way you can retain people. The second thing would be offer additional services to make up any revenue loss. The third thing would be is get creative and start thinking out of the box. People can’t pay you. Maybe they even pay you on a performance basis. So start trying different things just to get your income going. And focusing a lot on the back end for your clients as much as possible as well.It’s an unprecedented times for sure. And every day, we’re learning things new. And we don’t have to go into it too much, but, you know, returning the economy back to normal is one thing. Is the cure worth it? It’s this ongoing conversation. No easy decision.You’re going to have a lot of people come online. They were online anyway, but now they’re making more purchases online. They’re realizing how convenient it is. because they didn’t just have to do it for a week. It’s been so far a month, and then it’ll take roughly another month or two. So they’re getting used to it. You’re going to see a lot of these people continue with that trend.You can get up and running through click funnels. Just run some ads through Facebook, and you can crush it. Create good courses and products. But you can do really well, especially right now, with CPCs being so low. – Yeah, I mean, to that point, make good products everyone. There’s so much noise out there. Everyone’s selling a course. Be different. Be bold. Do something that actually provides value. I think the industry can get a bit of a bad rep with all these courses out there, but provide that unique advantage. Something that you can only share is much appreciated for everyone in this industry and those clients that are purchasing it as well.This is the time. People are shifting online to learn. People are looking for additional income revenues generated for themselves. So this is the time. If you have something to share, if it’s unique, definitely go online and do it. If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/ Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/https://youtu.be/BjKZ7cNt5ro#SEO #NeilPatel #DigitalMarketing

Categories
Entrepreneurship

Role of Personalization in Marketing – Chandan Sharma | Meet The Gurus | Starweaver [Video]

How Personalization in Marketing Automation Helps Companies Convert More?Personalization for businessPersonalization allows businesses to understand and serve their customers one-to-one. The more they know their customers, the better business can serve them and help them find what they need. A win-win for both.In this MTG we’ll talk about:- What is the personalization framework- How businesses strategize personalization- How is personalization implemented (tools and tactics)- How is the measurement done?————————————–Check out our upcoming Meet the Gurus events here: https://starweaver.com/meet-the-gurus/Check out our recent Meet the Gurus events here: https://starweaver.com/meet-the-gurus-events/Check out our “Meet The Gurus” podcast:- Anchor: https://anchor.fm/meetthegurus- Spotify: https://open.spotify.com/show/7sP8HgYyxHNxDEccB1R1wl- Apple Podcasts: https://podcasts.apple.com/in/podcast/meet-the-gurus/id1550682680 Check out our Techbytes:- https://starweaver.com/techbytes#marketingAutomation #Conversionrate #Conversionrateoptimzation#MeetTheGurus #starweaver————————————————-Chandan has numerous courses on Starweaver as well.————————————————-For more information, contact us: Helpdesk@starweaver.com—————————————————–To stay informed, subscribed to our YouTube Channel: https://bit.ly/397HoXh—————————————————Follow us for more information:Facebook: https://facebook.com/starweavergroupInstagram: https://instagram.com/starweavergroupTwitter: https://twitter.com/starweavergroup Pinterest: https://pinterest.com/starweavergroup