influencer marketing

In this video, we’re excited to share with you the Creator’s Blueprint for Building a Brand in the Attention Economy. The attention economy is a fast-paced and ever-changing landscape, and it can be challenging for creators to navigate. But don’t worry, we’ve got you covered. Our blueprint will give you the tools and strategies you need to build a brand that stands out and thrives in this competitive environment.From creating a strong visual identity to leveraging the power of influencers and social media, we’ll cover it all. By the end of this video, you’ll have the knowledge and skills you need to build a brand that resonates with your audience and drives business growth. So, don’t wait! Watch the video now and start building your brand like a pro.Alex’s free resources mentioned in the video – https://www.alexantolino.com/the-futurAlex’s YouTube Channel – https://www.youtube.com/@UCpiSwSIPtui3TEUReJEDpagVideo Summary:Creator advertisement,” or using creators to promote products and brands, as a form of decentralized marketing. They mention the rise of short form video platforms like TikTok and the competition between these platforms for attention. The speaker also mentions the concept of the “career economy” becoming the mainstream economy due to the increasing importance of content creation. Finally, they discuss the potential for a single post to perform well on multiple platforms without any modifications.Alex advises against hiring influencers or creators with a large following when starting to make content. Instead, they suggest finding a creator with a validated audience in the 10,000 to 50,000 follower range on the platform where the content will be shared. This allows for collaboration and experimentation without putting too much pressure on the creator or the brand. The speaker also suggests offering a contract for a few months and reevaluating after that period. They also mention the importance of volume and the possibility of hiring a creator who knows a little bit about everything and building a team from there.Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shopShorts Playlist:https://youtube.com/playlist?list=PLzKJi2GjpkEGrDh61kGekKfUdk9QLKYaI===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/—Love the content? Become a sustaining member for $5/mo today.https://goo.gl/nwekfLBOOKLIST – Essential Reading for Creative Professionals: https://bit.ly/biz-booklistEssential Design Books: https://bit.ly/futur-design-booksKits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—AFFILIATE LINKS*🙏 Support The Futur by purchasing through our affiliate links:Amazon: http://bit.ly/thefuturishereWebflow: https://webflow.grsm.io/thefuturRetro Supply Co.: http://bit.ly/2GW8gzRCreative Market: https://goo.gl/g4jlTEDesign Cuts: http://bit.ly/2GSsAR3Riverside FM: https://bit.ly/3CvGJAv✍️ Sharpen your skills by taking a course, using our affiliate links:School of Motion: http://bit.ly/futur-somBring Your Own Laptop Tutorials: https://byol.me/thefuturSkillshare: https://skl.sh/34z8qVj🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:Epidemic Sound: http://share.epidemicsound.com/thefuturArtlist: http://bit.ly/2uWdna7💥FREE TRIAL: Download Stock Photos, Footage, Music & Adobe Templates: https://1.envato.market/c/2429122/298927/4662Get our FAVORITE notebook from Baron Fig: https://baronfig.com/?ref=zQoKL*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.—Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster, Mark Contreras, MOCS MediaFutur Theme Music: Adam Sanborne http://www.adamsanborne.comTypefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic

In this video, we explore the rapidly evolving world of influencer marketing and how it is shaping the future of the marketing industry. From social media platforms to the ways in which brands connect with consumers, influencers are revolutionizing the game. Join us as we dive into the latest trends and strategies for leveraging the power of influencers in your marketing efforts.”From the big screens to the small screens creators are changing the way businesses advertise. Alex’s free resources mentioned in the video – https://www.alexantolino.com/the-futurAlex’s YouTube Channel – https://www.youtube.com/@UCpiSwSIPtui3TEUReJEDpag Video Summary:Creator advertisement,” or using creators to promote products and brands, as a form of decentralized marketing. They mention the rise of short form video platforms like TikTok and the competition between these platforms for attention. The speaker also mentions the concept of the “career economy” becoming the mainstream economy due to the increasing importance of content creation. Finally, they discuss the potential for a single post to perform well on multiple platforms without any modifications.Influencer marketingFuture of marketingSocial media marketingBrand influencersInfluencer strategyInfluencer partnershipsInfluencer campaignsInfluencer marketing trendsInfluencer marketing ROIInfluencer marketing statisticsWant a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shopShorts Playlist:https://youtube.com/playlist?list=PLzKJi2GjpkEGrDh61kGekKfUdk9QLKYaI===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/—Love the content? Become a sustaining member for $5/mo today.https://goo.gl/nwekfLBOOKLIST – Essential Reading for Creative Professionals: https://bit.ly/biz-booklistEssential Design Books: https://bit.ly/futur-design-booksKits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—AFFILIATE LINKS*🙏 Support The Futur by purchasing through our affiliate links:Amazon: http://bit.ly/thefuturishereWebflow: https://webflow.grsm.io/thefuturRetro Supply Co.: http://bit.ly/2GW8gzRCreative Market: https://goo.gl/g4jlTEDesign Cuts: http://bit.ly/2GSsAR3Riverside FM: https://bit.ly/3CvGJAv✍️ Sharpen your skills by taking a course, using our affiliate links:School of Motion: http://bit.ly/futur-somBring Your Own Laptop Tutorials: https://byol.me/thefuturSkillshare: https://skl.sh/34z8qVj🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:Epidemic Sound: http://share.epidemicsound.com/thefuturArtlist: http://bit.ly/2uWdna7💥FREE TRIAL: Download Stock Photos, Footage, Music & Adobe Templates: https://1.envato.market/c/2429122/298927/4662Get our FAVORITE notebook from Baron Fig: https://baronfig.com/?ref=zQoKL*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.—Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster, Mark Contreras, @RodrigoTasca Futur Theme Music: Adam Sanborne http://www.adamsanborne.comTypefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic