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Entrepreneurship

App Install Campaigns: Google Advertising For Business Apps [Video]

Promoting your app shouldn’t have to be a struggle. That’s why in this video, we’re telling you all about app install campaigns in Google. Watch now to learn what are app install campaigns, how to promote your business app, & how to get more app store downloads!Subscribe: https://bit.ly/36gszTLThere are over 3.5 million apps available to download in the Google Play Store and 2.2 million apps in the Apple Store.With all of that competition, it can be tough to differentiate your app from the dozens like it.Now, we know you’ve done a lot of work to make sure that your app is really cool and perfectly targeted to your audience.That will go a long way in helping your app stand out. But you can’t just rely on launching it to the store, and hoping for tons and tons of downloads.You’ll need to run ads to promote your app. But what kind of campaign should you run, and where should you advertise?If you want to learn how you can use App Install campaigns in Google to get results, keep watching.Video Outline Intro (0:00)What Are App Install Campaigns? (0:59)Where Are These Ads Displayed? (2:14)Types Of App Install Campaigns (3:37)Why Are They Useful For Small Businesses? (3:59)How To Set Up Each Campaign Subtype (4:48)App Pre-Registration Campaigns (6:06)How To Prepare For App Pre-Registration Campaigns (6:38)How To Set Up App Pre-Registration Campaigns (9:30)App Install And App Engagement Campaigns (11:03)How To Set Up Conversion Tracking (12:54)// LYFE Marketing ➡ Check out our blog: https://bit.ly/3rbaMWc➡ Learn more about our PPC management services: https://www.lyfemarketing.com/digital-marketing-services/ppc-management-services/➡ We’re LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we’re not holding back. But if you want a tailored strategy, then don’t hesitate to contact us on our website: http://lyfemarketing.com/contact-us

Categories
Entrepreneurship

The EXPLOSIVE POWER of GOOGLE ADS for Small Business | Google Ads Tutorial for Beginners [Video]

In this Google Ads tutorial for beginners, I share how your small business can leverage Google Ads to dominate the first page of Google Search. Google Ads allows you to simply create and run text-based ad campaigns. The intention of these ads is to reach the top of the first page of Google.Essentially, when potential customers types in keywords related to your products or services, ideally you want to appear at the top of the first page of Google. This will ultimately drive more foot traffic, bookings and sales. Google Ads is a PPC (Pay Per Click) marketing activity that can help you achieve this. Today we cover the following chapters in this Google Ads tutorial:0:00 Intro01:11 What are Google Ads – Text Ads02:44 Keyword research tools03:44 Google Ad Extensions05:32 Triple threat strategy07:17 Outro Are you interested in joining our small business community?Join us to receive actionable tips, tutorials and tools to grow your small business online (Subscribe to our email list) or join our exclusive community here: https://mailchi.mp/71ac3fcdbfdf/stewart-gauldLet me know if you found this Google Ads tutorial helpful. Also, if you require any help or support, make sure to get in touch with us today.Thanks for watching and enjoy this Google Ads tutorial!#googleads #smallbusiness