![Behind the Brand: Hoodzpah’s Journey in Design w/ Amy & Jennifer Hood [Video]](https://video.getpvd.com/wp-content/uploads/2023/08/mp_208990_0_0jpg.jpg)
Join Chris Do as he sits down with Jennifer and Amy Hood, the co-founders and sisters behind Hoodzpah, a renowned brand identity and type design studio based in Southern California. In this episode, learn about their humble beginnings and how their strong family values shaped their work ethic and nurtured their entrepreneurial spirit. Hoodzpah’s fearless approach and unwavering determination are testaments to their remarkable journey. Gain valuable insights into their experiences as they share the highs and lows of starting a design business, overcoming challenges, and finding fulfillment in mentoring others. Discover how their exceptional creativity allowed them to forge meaningful relationships and connect with people on a deeper level. From juggling part-time jobs to realizing their dreams, uncover their secrets to overcoming obstacles and carving their own path to success. Don’t miss out on their invaluable advice on branding, pricing strategies, and the profound impact of perception in the creative world. Join this captivating discussion that celebrates the remarkable achievements and inspiring story of Hoodzpah, its visionary co-founders, and their unwavering pursuit of excellence.But the learning doesn’t stop here! Thanks to our friends at Adobe, you can now take your creativity to new heights with an amazing offer. Go to max.adobe.com right now and save $500 with the promo code M23SCDP. This exclusive offer is subject to availability, so hurry and grab this opportunity while it lasts.In this episode:00:00 – Importance of Soft Skills00:34 – Meet Jen and Amy Hood02:33 – Teaching & Mentoring in the Creative Space05:32 – Quantifying Knowledge & Optimizing w/ Technology06:33 – How the Hoodzpah Seed Was Planted13:27 – Getting Out of Your Comfort Zone15:17 – Discussing California Social Dynamics17:47 – The Journey into Design 22:12 – Mastering Soft Skills, Hard Skills & Communication Styles24:23 – Where the Hood Twins & Chris Do Differ26:36 – Chris’ Face in Time Square 🤩29:01 – Advice For Those Wanting to Start Their Own Creative Business 32:28 – How They Landed Bigger Projects w/o a Portfolio38:13 – Their Obstacles & Learning Curves43:12 – When it Started Feeling Like Success46:00 – How to Work w/ Bigger Brands?48:47 – Being Fearless & Putting Yourself Out There50:56 – The SoCal Advantage52:20 – The Power of Niche Markets & Perspectives55:06 – Their Relationship w/ Money57:37 – Hoodzpah Logo Pricing1:02:51 – The Perception of Value1:11:30 – Contradicting Philosophies1:16:36 – Chris’ Pricing Insights for Logo Design1:18:44 – Don’t Limit Yourself1:22:27 – Set BIG Goals 1:24:48 – Spreading the 💗1:28:15 – Closing RemarksGet access to [related freebie here] and more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
Entrepreneurship
![How To Handle Rejection When Communicating (Masterclass w/ Chris Voss) [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208824_0_0jpg.jpg)
Are you tired of using manipulative sales techniques that lead to dead-end deals and frustrated clients? Join Chris Do and negotiation guru Chris Voss as they share the proven approach to embracing rejection and building lasting, profitable relationships. Learn why “Yes Momentum” and micro agreements often backfire and how to avoid falling into the trap of counterfeit yeses. Discover the power of tactical “no” and asking insightful questions to gauge where you stand with potential clients. Uncover the drama triangle and gain insights into identifying manipulative behaviors in negotiations. Prepare yourself to exit interactions with grace, leaving the door open for future opportunities when the time is right.🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
![How to Land Clients Without a Portfolio [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208760_0_0jpg.jpg)
Join Chris Do in this interview with Jennifer and Amy Hood, sisters and co-founders of Hoodzpah and learn how they turned their aspirations into reality. Discover the power of discussing your dreams with others and how your network can become the key to unlocking opportunities. Learn how embracing a combination of confidence, skill-building, and community support can propel you towards success. Find out how Jennifer and Amy’s unique partnership as sisters contributed to their entrepreneurial journey. Don’t miss this insightful conversation filled with valuable advice for anyone looking to pursue their passions and turn their goals into achievements.In this episode:00:00 – Leveraging Your Network for Support & Connections00:14 – Identifying Confidence, Skill, and Network Gaps00:55 – The Value of Saying “Yes” to Any Opportunity01:27 – Building a Unique Style to Attract Attention01:56 – Manifesting Your Success02:59 – Their Secret to Better Connections03:18 – The Importance of Community #ClientAcquisition #NetworkingTips #PortfolioBuilding #SuccessWithoutPortfolio Get access to [related freebie here] and more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
![How Your Voice Can Make Or Break A Negotiation [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208688_0_0jpg.jpg)
Uncover the secrets behind renowned comedians’ delivery and find out how you can apply these techniques to build rapport, diffuse tension, and gain the upper hand in any negotiation scenario. Join Chris Do and negotiation expert, Chris Voss, as they explore the power of tonality in effective communication and negotiation. Discover the three fundamental tones of voice: assertive, accommodator, and analyst, and learn how to strategically use each one to achieve your desired outcomes in any interaction.#business #communication #debate #clients 🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
![From Struggling to Thriving: My Journey to Business Success [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208619_0_0jpg.jpg)
In this video, Chris Do shares his journey of frustration, failed bids, and seeking guidance from peers and competitors. Discover how a chance encounter with a producer changed everything for Chris, giving him the knowledge and tools to excel in project bidding.🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground: https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network: https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
![FBI Negotiator Teaches The Art Of Negotiation (Masterclass w/ Chris Voss) [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208525_0_0jpg.jpg)
Join Chris Do & Chris Voss as they share invaluable insights on negotiating with finesse and understanding others. Discover how to read between the lines, interpret emotional cues, and gracefully accept when it’s not the right time for a deal. Learn the art of positioning yourself for long-term relationships and mutual prosperity, leaving a lasting impression that sets you up for future success.🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
![The $312K Coaching Advice That Changed My Life [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208386_0_0jpg.jpg)
In this video, Chris Do shares the best advice he received after spending $24K/yr for 13 years of coaching. Join him as he reveals the valuable lessons that transformed his approach to business and client relationships. Discover the power of being an owner and the importance of saying what you truly think. Learn how to manage relationships with your team and empower them to say no when necessary. Gain insights into setting clear expectations with clients and effectively communicating your limitations. Chris also discusses the significance of personal interaction with clients and how it can elevate your business. Don’t miss out on this valuable advice that can help you take your business to the next level. Discover Futur Pro Group, a community, training, and resource platform for experienced business owners looking to scale and succeed.Start transforming your business today!Get access to business recources and more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: @RodrigoTasca @Tascastudios In this episode:00:00 – The Power of Being an Owner00:33 – Tip #: 1 Say What You Think00:58 – Leading the Conversation: Asking the Right Questions01:24 – Tip #2: Managing Relationships with Your Team02:25 – Giving Permission to Say No03:41 – Setting Clear Expectations with Clients and Employees04:34 – Communicating as an Employee/Subordinate05:15 – Tip #3: The Power of Being an Owner06:40 – Overcoming Communication Challenges08:05 – The Importance of Caring and Building Relationships
![How to Generate Leads & Get Your 1st Client [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208307_0_0jpg.jpg)
Join Chris Do and Mo Ismail as they discuss proven strategies for generating leads and kickstarting your creative career. Explore the importance of choosing your focus, committing to your craft, and establishing your professional reputation. Learn practical tips for networking, showcasing your work, and positioning yourself for success in the competitive creative industry. Whether you’re a designer, photographer, or videographer, this episode offers valuable insights to help you navigate the path to your first gig.#graphicdesign #education #business #freelancing Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shop🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
![The Secret To Get All You Want In Life [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208231_0_0jpg.jpg)
Event hosted by: ArtCenter College of Designhttps://www.artcenter.edu/Chris Do discusses the controversial idea of giving before you receive and how this small shift in interaction can grant you anything you want in life.To achieve the full effect of this phenomenon, Chris Do continues to say that you have to do something that is perceived as helpful. So the next time you’re doing something for someone, ask yourself “is it helpful to them?”#shorts #business #networking #entrepreneurship===🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.
![S03E05 Grit & Growth | Transforming your Leadership: Insights from an Executive Coach [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208063_0_0jpg.jpg)
Welcome to Grit & Growth’s masterclass on coaching, featuring Laurie Fuller, a certified executive coach with Stanford Seed, who shares insights on the role of coaching in entrepreneurship, emphasizing the importance of reflection, delegation, and shifting from a “heroic leader” mindset to a collaborative approach.Entrepreneurs are almost always on a quest to improve. But improvement can be ridiculously hard to accomplish on your own. That’s when an experienced coach can step in to help you focus on what’s most important, strengthen your teams, and transform you as a leader. Laurie Fuller does all that and more, sharing her insights and tried-and-true techniques to help entrepreneurs tackle their most difficult challenges.Fuller believes that being a sounding board is a critical part of coaching, whether her clients are talking about strategy, management issues, strategic HR, or just being lonely at the top. “This time that I have with my client is a way to reflect, remove ourselves from the business, and try to see the forest from the trees. Often as a leader, we get pulled into the urgent, and we don’t have time for the important,” she says.More Masterclass TakeawaysTrack your time. Fuller finds that most business leaders overestimate the time they spend on critical things like high-level strategy and relationship-building.Don’t be a hero. While “heroic leaders” might sound like a good thing, more often a leader who feels they need to be the hero and “save the company” cannot delegate important decisions, doesn’t trust their management team, and micromanages.Beware of the evil letter I. Fuller often stops clients when they say “I” and asks: “Do you really mean ‘I’ or do you mean ‘we?’” By remembering that you are part of a team, it changes your mindset, behaviors, and actions.Don’t be a bottleneck. As your company scales, a business leader can no longer be involved in everything, including some of the things you think you’re best at.Stay out of the weeds. It’s easier and sometimes more satisfying to solve a stack of small problems, but it’s the significant issues that need your attention.Build your management team through relationships. The most important part of strengthening your management team is to “build the relationships and understand the interdependencies and synergies between functions,” starting at the human level.It always takes longer than you think. Fuller encourages her clients to reflect on the progress they’ve made, not the end goal. “It always takes longer than you think to make change,” she says.Listen to Fuller’s insights, advice, and exercises discovered through the coaching experience.
![Don’t Let Criticism Stop You From Greatness [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_208036_0_0jpg.jpg)
Join us in this episode as we delve into the comments that challenge the intersection of money and craft & criticize Chris Do’s teachings. As the discussion unfolds, Chris Do, renowned designer & CEO of The Futur, handles these criticisms with grace and offers insights on personal growth and response to feedback. Discover how to interpret criticism, grow as a person, and develop a healthy relationship with money. Gain valuable perspectives on design, entrepreneurship, and helping others achieve their fullest potential.===Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here:https://thefutur.com/shop🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media
![The Hard Truth About Creating Something “New” [Video]](https://video.getpvd.com/wp-content/uploads/2023/07/mp_207948_0_0jpg.jpg)
Event hosted by: ArtCenter College of Designhttps://www.artcenter.edu/In this thought-provoking YouTube video, Chris explores the visionary series by Kirby Ferguson, “Everything is a Remix,” where he uncovers the secrets behind creativity and innovation. Discover the profound power of copying as a testament to intellectual acumen, and witness how skillful combinations can lead to transformative expressions of art.#shorts #creative #business #innovation ===🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.