![Trade Marketing Magic Playbook Pt 2 – Brand & Digital | Ep. 149 w/ Matt Tyner [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_172142_0_0jpg.jpg)
On today’s episode of the podcast, Chris Yano and MAX Service Group’s Matt Tyner discuss the art of branding, LSA, PPC, SEO, and what home services contractors should expect in 202300:00 Intro6:02 How did you get in the trades?12:33 From your prospective what is the most important thing these contractors HAVE to pay attention to in regards to brand?22:24 From your perspective what is the best way to manage these LSA practices for the best outcome?28:13 Do you have different strategies for mobile and desktop?33:23 What are your thoughts on how you would measure success with your paid ads?46:37 What do you guys look at to get the average cost per booked call?56:34 What are your thoughts on social media marketing?1:04:03 What are you talk about when you say show humanity?1:12:22 How do people get in contact with you?——instagram: https://www.instagram.com/matthewtyner/Facebook: https://www.facebook.com/MatthewRTyner/about_work_and_educationLinkedIn: https://www.linkedin.com/in/matthewtyner/Twitter: https://twitter.com/MatthewTyner——00:00 Intro6:02 How did you get in the trades?12:33 From your prospective what is the most important thing these contractors HAVE to pay attention to in regards to brand?22:24 From your perspective what is the best way to manage these LSA practices for the best outcome?28:13 Do you have different strategies for mobile and desktop?33:23 What are your thoughts on how you would measure success with your paid ads?46:37 What do you guys look at to get the average cost per booked call?56:34 What are your thoughts on social media marketing?1:04:03 What are you talk about when you say show humanity?1:12:22 How do people get in contact with you?——We are the PREMIER home services podcast! To The Point Home Services Podcast exists to help everyone in the trades learn how to grow and succeed with their business. Every Tuesday, host Chris Yano (CEO of RYNO Strategic Solutions) joins a special guest to talk about what’s hot in the industry, give FREE takeaways that you can implement in your business, chat about current industry trends and topics, and so much more! Featuring high-profile guests ranging from Ken Goodrich and Terry Nicholson to names like Mike Tyson, Roy Williams, and Jim Abrams, we have a lot of fun and deliver simple, clear advice that will help you grow. Whether you’re a new technician just starting their career or a veteran owner of a trades company, there’s something here for everyone! We discuss marketing strategies, new technology, financial planning advice, organizational excellence, and touch on many basic and advanced principles of business success that we hope will push you to the next level. From plumbing and HVAC to electrical, roofing, and more, we invite you to join us each week to hear from industry experts, laugh, and learn.NEW Episodes Every Tuesday!Subscribe for FREE! Apple Podcasts: https://podcasts.apple.com/us/podcast/to-the-point-homes-services-podcast/id1496811695 Spotify: https://open.spotify.com/show/7pouzyPqSNmmmdcKGZBrbs Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5saWJzeW4uY29tLzI0MTEyNy9yc3M iHeart: https://www.iheart.com/podcast/269-to-the-point-homes-service-100705910/ FOLLOW US on all social channels!Instagram: https://www.instagram.com/to_the_point_podcast/Facebook: https://www.facebook.com/ToThePointHomeServicesPodcast——–Leave a comment with any suggestions/questions you would like us to cover BELOW!
digital marketing
![How User Generated Content Can Boost Your Business [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_171413_0_0jpg.jpg)
User Generated Content is a tool that both big brands and small businesses can use to make a HUGE impact online. Here’s how the one of the world’s most recognized brands did it and what you can learn. Have a marketing story or strategy you’d like us to break down? Let us know in the comments!đź“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Coursesđź“” Favorite Free Certification Courses:• Digital Marketing Certification: https://clickhubspot.com/od6• Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification• SEO Training Course: https://clickhubspot.com/SEO-Training-Course• Inbound Course: https://clickhubspot.com/Inbound-Certification• Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification• Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification• Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certification• Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.âš Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot
![Instagram Marketing Step by Step Proven ways | Instagram Marketing Automation | Part-45 [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_171373_0_0jpg.jpg)
Instagram Marketing Step by Step Proven ways | Instagram Marketing Automation | Auto direct message | Part-45======================================================Learn and master Instagram marketing using proven step-by-step strategies to attract followers, build your brand and convert your followers to paying customers.During this Instagram marketing course we will learn and practice lots of powerful tools which makes marketing on Instagram easier. It creates a powerful source as social media marketing and help you to create a successful page and business on Instagram. Hopefully by the end of the course you will have a successful Instagram page with daily 50-500 followers (depending on applying the strategies).Instagram marketing as a popular social media is one of the essential channels in promoting our product these days, so if you want to learn Instagram marketing to improve your business, this is the exact course you are looking for to do social media marketing. ======================================================#instagramMarketing #DigitalMarketing #OnlineBusiness—————–Instagram Marketing Step by Step Proven ways | Instagram Marketing Automation | Part-46—————Part-46- https://youtu.be/_V1WxQKFGo4
![Instagram Marketing Step by Step Proven way | Instagram Marketing Automation | Part-37 [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_171102_0_0jpg.jpg)
Instagram Marketing Step by Step Proven way | Instagram Marketing Automation | Importing Instagram accounts | Part-37======================================================Learn and master Instagram marketing using proven step-by-step strategies to attract followers, build your brand and convert your followers to paying customers.During this Instagram marketing course we will learn and practice lots of powerful tools which makes marketing on Instagram easier. It creates a powerful source as social media marketing and help you to create a successful page and business on Instagram. Hopefully by the end of the course you will have a successful Instagram page with daily 50-500 followers (depending on applying the strategies).Instagram marketing as a popular social media is one of the essential channels in promoting our product these days, so if you want to learn Instagram marketing to improve your business, this is the exact course you are looking for to do social media marketing. ======================================================#instagramMarketing #DigitalMarketing #OnlineBusiness————Instagram Marketing Step by Step Proven ways | Instagram Marketing Automation | Part-38———–Part-38- https://youtu.be/tIZ65A-9eQk
![4 Simple Reasons Why branding and marketing is so important | Branding & Marketing Why??? [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_171018_0_0jpg.jpg)
Hello everyone, I have a special guest Cori Fonville Foster to talk with me about why marketing and branding are so important in the modern world. In the technologically driven society we live in, having a well-defined brand and marketing plan is essential to making sure that people know who you are and what you offer. As the digital landscape continues to evolve, having a clear understanding of your brand and how you want to market it will be even more important. Establishing a strong presence online can help build trust with potential customers, increase visibility and ultimately help you reach a larger audience.So if you’re in business, make sure you give yourself the best chance at success by investing in your brand identity and marketing strategy. Thank you for listening.Timeline:00:00 Introduction01:29 Branding & Marketing Strategy05:41 Merging Branding and Marketing06:29 Investing In Your Business15:01 Analytics And Your Business17:47 Systems In Your Business19:58 IROC MBSSubscribe Here: https://www.youtube.com/user/TheCoreysan?sub_confirmation=1 Recommended Playlists: Making Extra Money – In It 2 Win IT – https://www.youtube.com/watch?v=LgVttWN4JKs&list=PLp0rc7Qq_ORoS9LU87xPOKF663N6vp1NK NWH – Entrepreneurship – https://www.youtube.com/watch?v=XaCfXjKlYVs&list=PLp0rc7Qq_ORpnUMpbmN_S0yP_oyJlUQdm Follow me on Social Media: Facebook – https://fb.me/corinthus01 Twitter – @CorinthusAIntstagram – corinthusalston
![Brand vs Marketing for Your Business [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_170959_0_0jpg.jpg)
Brand vs. Marketing is one of the hottest topics out there, regardless of industry.Should you have a clear separation of power between Brand and Marketing? How can you think about your brand as a small business? And should you let it tower over your entire organization?We took a crack at answering those questions on this week’s episode.Episode Outline:00:50 – The controversy around brand vs. marketing for B2B companies03:41 – The place of Brand in the organization07:26 – The point most people miss11:06 – The trickle-down effect of all your brand efforts on perception12:30 – “Go design a flier or something!”13:30 – The perception of every single touchpoint17:14 – What to do as a small and medium sized business18:09 – How to activate the brand21:06 – The case for CBO over CMO22:30 – Is it worth it to specialize in Brand only?22:58 – Connect your brand back to your entire organizationAbout your hosts:Hosts Jason Vana and Stephane Egger are on a mission to remove uncertainty in your business so you can grow predictably and profitably. They combine and leverage their knowledge in brand and content strategy to help startups and big businesses alike reach their lofty goals!Jason Vana spent 20 years developing brand, content, and marketing strategies that turned unknown businesses into worldwide, category-dominating brands. He founded SHFT in order to make those strategies accessible to more businesses.Stephane Egger (or Steph) moved from Switzerland to the US in 2019 and shortly after joined forces with Jason at SHFT. With a background in Branding, Human science, and Marketing and Communications, he brings versatility in positioning international and local brands for lasting growth. Connect with us:LinkedIn:https://www.linkedin.com/in/jasonvana/ https://www.linkedin.com/in/stephaneegger/ Twitter:https://twitter.com/jasonvana/https://twitter.com/stephegger/Website:SHFT Agency
![7 Fresh Content Ideas to Use in Your Marketing Today [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_170404_0_0jpg.jpg)
Content marketing takes commitment and consistency to attract customers and generate new leads and sales. But, maintaining a steady stream of quality content is hard work and it can be a challenge to come up with fresh ideas every day to keep the publishing wheels turning. If you utilize the 7 ideas for content that I share in this video, you’ll create real value for your audience and easily keep that content generation engine humming.#branding #marketing #contentmarketing #inspiration #entrepreneurshipSUPPORT MY WORK ON YOUTUBE!https://www.philipvandusen.com/supportWEBSITE:https://www.philipvandusen.comBRAND•MUSE NEWSLETTER:https://www.philipvandusen.com/museBRAND DESIGN MASTERS Facebook Grouphttps://www.facebook.com/groups/branddesignmastersBRAND DESIGN MASTERS Podcast https://podcast.branddesignmasters.com/subscribeBRAND STRATEGY 101 COURSEhttps://philipvandusen.com/bs101CREATIVE PROFESSIONAL COACHINGhttps://philipvandusen.com/oneononeBRAND CONSULTINGhttps://philipvandusen.com/brand-consultingVERHAAL BRAND DESIGN on Facebook:https://www.facebook.com/Verhaal-Brand-Design-115957185470571/TWITTER:https://twitter.com/philipvandusenINSTAGRAM:https://www.instagram.com/philipvandusen/LINKEDIN:https://www.linkedin.com/in/philipvandusen/YOUTUBE:http://www.youtube.com/c/philipvandusenPINTEREST:https://www.pinterest.com/philipvandusen/BEST ADOBE CC TRAINING VIDEO COURSESBring Your Own Laptop with Daniel Scotthttps://byol.me/philipGET TUBEBUDDY – THE BEST TOOL FOR YOUTUBERS:https://www.tubebuddy.com/philipvandusen____________________________________________________This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.
![How To Use SEO Like A Boss [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_169994_0_0jpg.jpg)
Hugo Boss used this SEO hack to increase their website traffic by 3000% in two months! Watch and learn how your small business can use the same technique. 📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses📔 Favorite Free Certification Courses:• Digital Marketing Certification: https://clickhubspot.com/od6• Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification• SEO Training Course: https://clickhubspot.com/SEO-Training-Course• Inbound Course: https://clickhubspot.com/Inbound-Certification• Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification• Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification• Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certification• Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.⚠Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot
![How To Be Successful On YouTube In 2023 (Without A Big Audience) [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_169817_0_0jpg.jpg)
👉🏽 If you want help scaling your business with videos, hit the link: https://bit.ly/3Dy0AwT Not everyone who starts a YouTube channel will be successful. But 100% of the people that don’t start a YouTube channel, will fail. Is your mind blown by that statement? If not, watch this video to learn How To Be Successful On YouTube In 2023 Even Without A Big Audience. I explain why it’s entirely possible to have a successful YouTube channel without a lot of subscribers because your primary goal SHOULD NOT be to make money from AdSense (especially if you’re a business owner or entrepreneur,). That’s because your channel is a demonstration of social proof and a powerful weapon for your sales team to close more deals. Still confused? Click play.đź”” Don’t Forget To Subscribe: https://bit.ly/3w4mFC0🔥FREE Training: https://bit.ly/3w7TrST▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📱 CONNECT WITH ME📱LinkedIn https://www.linkedin.com/in/jordonbar…Facebook https://www.facebook.com/iamjordonbar…Instagram https://www.instagram.com/iamjordonba…Twitter https://twitter.com/imjordonbarnett▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬➡️ TOOLS TO HELP YOU SUCCEED IN BUSINESS:▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬📧Sign Up For Active Campaign CRM: https://bit.ly/3MjjYl0đź“ą Zubtitle Referral Code: PPB093 đź“˝ Start Getting Paid On Rumble: https://bit.ly/3NMnqW7 ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬** The information on this YouTube Channel and the resources available are for educational and informational purposes only.​
![Multi-Channel Marketing for Building an Unstoppable Brand [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_169696_0_0jpg.jpg)
Multi-Channel Marketing for Building an Unstoppable BrandCreating a real estate brand is about more than just having a huge social media following or a great farming strategy. It’s about having people believe they see you everywhere, as if you’re already a part of their lives. And that takes multi-channel marketing.On This Week in Marketing, Jason Pantana interviews Krista Farr of the Farr Group Northwest out of Spokane, WA. Krista’s multi-channel marketing approach is about more than just getting their brand everywhere; it’s about strengthening the brand so that it seeps into the collective minds of her marketplace, because as Krista will tell you, social media alone isn’t good enough.If you’re looking for a way to build an unstoppable brand that continues to drive numbers, even in hard markets, you need to hear Krista’s multi-channel marketing strategy. And you can do that, right here.In this episode, we discuss…0:00 – Intro0:22 – About Krista2:47 – How Krista formed her team5:00 – How the Farr Group does marketing6:26 – Krista’s budget 8:22 – Why branding is so important 11:17 – Branding obstacles for teams14:09 – Getting past the first layer15:31 – What if social media goes down?18:25 – Benefits and drawbacks of social 22:04 – Krista’s advice for 2023 23:42 – Reach out to Krista————For the majority of my life, I’ve been passionate and dedicated about changing lives by giving away the very best strategies, tactics, and mindset techniques to help you and your business succeed. Join me as we take this to level 10!————Keep up with me and what’s new on my other channels:Website – https://TomFerry.comFacebook – https://facebook.com/TomFerryInstagram – https://instagram.com/TomFerryTwitter – https://twitter.com/TomFerryPodcast – https://TomFerry.com/PodcastYouTube – https://youtube.com/CoachTomFerry
![How To Create Brand Style Guides Like A Pro (Strategy + Tutorial) [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_169487_0_0jpg.jpg)
Download HubSpot’s Official “How to Create a Brand Style Guide” [+ Free Templates] now: https://clickhubspot.com/vlqtA brand style guide is a great asset to have for creating consistent and on brand content. In this video we’re sharing all the key elements that you should have. We also have a free in-depth guide + template that you can use when creating your own unique brand style guide.đź› Resources:• 21 Brand Style Guide Examples for Visual Inspiration: https://clickhubspot.com/xeqđź“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Coursesđź“” Favorite Free Certification Courses:• Digital Marketing Certification: https://clickhubspot.com/od6• Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification• SEO Training Course: https://clickhubspot.com/SEO-Training-Course• Inbound Course: https://clickhubspot.com/Inbound-Certification• Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification• Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification• Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certification• Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.âš Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot
![This 1 Jingle Made Wheaties Famous 🤯 [Video]](https://video.getpvd.com/wp-content/uploads/2022/12/mp_169050_0_0jpg.jpg)
📔 Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Courses📔 Favorite Free Certification Courses:• Digital Marketing Certification: https://clickhubspot.com/od6• Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification• SEO Training Course: https://clickhubspot.com/SEO-Training-Course• Inbound Course: https://clickhubspot.com/Inbound-Certification• Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification• Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification• Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certification• Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.⚠Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot