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Entrepreneurship

Brand Architecture in 123 [Video]

A brief explanation of the Brand Architecture concept with examples. If you are studying branding, marketing, strategy, watch this video,Every company when is growing will face Brand Architecture decisions. Therefore, it is important that you know the concept and the main options you have.Keywords: brand architecture, brand strategy, marketing, audi, marriott, volkswagen, Virgin, brand extension, brand hierarchy, brand portfolio

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Entrepreneurship

Marketing Mess to Brand Success with FranklinCovey’s Scott Miller | The Brainy Business podcast 156 [Video]

Today I am so excited to have Scott Miller back on the podcast to talk about marketing and branding, some of my favorite things! I really love the way Scott puts his books together, broken into 30 chapters with great, brain-friendly tips that you can begin implementing one day at a time. Essentially, the thought is that you can take a month and learn one lesson each day to uplevel in that particular area.As you’ll hear more in the conversation, this is the second book in a planned series of 10; the first of which Scott discussed Management Mess to Leadership Success last time he was on the show. Today is about going from Marketing Mess to Brand Success, plus a funny story about a popular product that was originally called the “I-Suck” – can you guess what it is? Hear the answer and learn more about Scott and his work in the show.GET YOUR FREE DOWNLOAD AND COMPLETE SHOW NOTES AT: https://www.thebrainybusiness.com/156CHECK OUT MY INC.COM COLUMNhttps://www.inc.com/author/melina-palmerLET’S CONNECT ON: Facebook: https://www.facebook.com/thebrainybiz/ Instagram: https://www.instagram.com/thebrainybiz/ Twitter: https://twitter.com/thebrainybiz LinkedIn: https://bit.ly/2A0MF3l

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Entrepreneurship

Marketing Strategy & Branding Strategy Explanation With Examples – Sinhala – (BIZ HUB SL) [Video]

Hello Everyone,In this video we are going to talk about how difference between Marketing Strategy and Branding strategy.. I have given some examples for your knowledge. Pls watch the entire video because it will be much easier to understand the video that I’m going to upload in upcoming days.Why brands your different colors – https://youtu.be/vpWXEv7GkQwHow to create a great brand name- https://youtu.be/witzLRutLZk4 Powerful Branding Lessons from Coca Cola- https://youtu.be/jfMne-Jpxp4How Red Bull Became the KING of Energy Drinks-https://youtu.be/rESgJL0dACkBackground Music Credits – https://www.bensound.com/ Thanks,BIZ HUB SL.#businessideas #Sinhala #Businesstips #EntrepreneurshipSinhala

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Entrepreneurship

How to Brand your business – The three areas of Branding [Video]

Join Michael Edwards From The Northern Affinity and Clare Froggatt From Make A Brew. Clare will be discussing How to’ Succeed with your business branding. Branding 3 x 3, 3 tips each on 3 areas of branding : Strategy, Customer Journey and Identity.Make a brew was founded 2 years ago. As a small business themselves they understand the importance of branding and image, but also understand smaller businesses cannot always stretch to the ‘Big Agency’ price tag.The Northern Affinity is a collaboration of dynamic Northern businesses, powering growth and developmentBusiness isn’t just business; it’s a huge part of your life. You’ve got dreams, so to get there, you’re going to need three things; to surround yourself with the right people, to grow and develop your skills and knowledge, and to reach the right audience.When you become part of The Northern Affinity, you’re becoming part of a community that’s there to help you get the business, and the life, you’re dreaming of.Connect with us; Our website – https://thenorthernaffinity.co.uk LinkedIn – https://www.linkedin.com/company/thenorthernaffinity/Facebook – https://www.facebook.com/NorthernAffinityTwitter – https://twitter.com/TNorthAffinityInstagram – https://www.instagram.com/the_northern_affinity/#Thenorthernaffinity #businessgrowth #smallbusiness #businessnetworkinghttps://thenorthernaffinity.co.uk/