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Entrepreneurship

Learn Brand Strategy in 10 Minutes (2023 Crash Course) [Video]

In this video, you will learn brand strategy in just 10 minutes!Check out my presentation deck that gives you an overview of brand strategy, what it consists of, and how to develop one. You will also see quotes from top branding/marketing experts and examples of brand strategies behind famous brands.CONTENTS00:32 What is Brand Strategy?01:11 How to develop a brand strategy? 01:47 Brand Strategy Framework02:12 Brand Purpose02:51 Brand Vision03:29 Brand Values04:06 Target Audience04:54 Market Analysis05:48 Awareness Goals06:25 Brand Personality07:14 Tone of Voice08:05 Brand Tagline/Slogan08:41 Conclusion—#brandstrategy #branding #marketing —Free brand strategy guide (Blog) — https://www.ebaqdesign.com/blog/brand-strategyPremium brand strategy course (Shop) — https://www.ebaqdesign.com/strategy-guideUse code “YOUTUBE20” to get 20% off.—Arek

Categories
Entrepreneurship

Expand Awareness of Athlete Brands with these 3 Campaign Strategies [Video]

What is a brand awareness campaign, and why is it essential? A sports brand awareness campaign is vital when crafting and using sports-related content to promote your product or brand. It’s a popular form of marketing that leverages the immense star power of sports to increase your fanbase and drive sales. While paid advertising, such as super bowl ads and athlete endorsements, are well-known examples of a brand awareness campaign in action, it includes authentic, SEO-focused, written content on your website and in relevant publications that builds brand authority around healthy or aspirationally athletic lifestyles. This campaign style can also appeal to many non-athletes, as health-conscious consumers are intrigued by the latest industry trends. Let’s dive into how to expand awareness of athlete brands by understanding top brand awareness campaign strategies, developing robust paid advertising strategies, and using social media to connect globally.Timestamp:[0:00] – Intro[1:40] – Three Campaign Strategies[2:55] – Understanding Brand Awareness[4:01] – Strategy One[7:00] – Strategy Two[8:47] – Strategy Three[12:30] – Outro#branding #athletebranding #brandstrategist

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Entrepreneurship

How to Build a Brand from Scratch in 2022, Plus the #1 Mistake You Might Be Making With Your Brand [Video]

Why build a brand? Building a rock solid brand foundation for your business can mean the difference between successfully owning the market or owning an anemic business that struggles to gain market share or convert customers into raving fans. If you have an existing business – you need to know the building blocks of branding to determine if you have all the key components in place, what might be missing, or needs fixing. And if you’re a creative professional who works with clients – what I share in this video will help you explain branding in a compelling and motivating way so your clients can understand how important investing in branding is to the success of their business.BRAND STRATEGY 101 COURSE with PHILIP VANDUSENhttps://philipvandusen.com/bs101#designagency #creativeprofessional #graphicdesign #businessdevelopment #marketing #branding #brandstrategySUPPORT MY WORK ON YOUTUBE!https://www.philipvandusen.com/supportWEBSITE:https://www.philipvandusen.comJOIN THE BRAND•MUSE NEWSLETTER:https://www.philipvandusen.com/museBRAND DESIGN MASTERS Facebook Grouphttps://www.facebook.com/groups/branddesignmastersBRAND DESIGN MASTERS Podcast https://podcast.branddesignmasters.com/subscribeCREATIVE CAREER COACHINGhttps://philipvandusen.com/oneononeBRAND CONSULTINGhttps://philipvandusen.com/brand-consultingVERHAAL BRAND DESIGN on Facebook:https://www.facebook.com/Verhaal-Brand-Design-115957185470571/TWITTER:https://twitter.com/philipvandusenINSTAGRAM:https://www.instagram.com/philipvandusen/LINKEDIN:https://www.linkedin.com/in/philipvandusen/YOUTUBE:http://www.youtube.com/c/PhilipVanDusenPINTEREST:https://www.pinterest.com/philipvandusen/BEST ADOBE CC TRAINING VIDEO COURSESBring Your Own Laptop with Daniel Scotthttps://byol.me/philipGET TUBEBUDDY – THE BEST TOOL FOR YOUTUBERS:https://www.tubebuddy.com/philipvandusen____________________________________________________This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.

Categories
Entrepreneurship

Why is Brand Messaging Strategy Important for Your Business? [Video]

Why is a Brand Strategy Important for Your Business? Brand messaging plays a much more pivotal role in branding and marketing. Here are the reasons why…📌 Solid Understanding of Your Target AudienceIf you are developing a brand messaging strategy, you’ll be able to look into your target audience and have a clear understanding of who they are, what they care about, and what type of approach will work for them.📌 Figuring Out Your USPYour USP or your Unique Selling Position is what makes your brand different from your competitors. This illustrates to consumers why they should trust YOU instead of your competitors.📌 Clear GoalIf you understand your brand, you will be able to provide a clear goal and a clear story to your target audience. You will also have a deep understanding of how you can position your brand out there.Do You Need To Attract ‘Soul-Mate’ Clients Who Simply GET You? You need a compelling brand and message to stand out! Learn how to do this by taking the Branding & Messaging Online Course: https://www.digitalsuccess.global/Self-Paced-BrandingIf you’re not sure about how any of this works or you want to have a chat and just get some ideas of what would be the best thing for your business, comment below or reach out. Book a call with me: http://bit.ly/2AIMo5m👉 Want to learn more about social media marketing? Lose that overwhelm in your business and figure out clear steps to grow your business in the digital space. Click here: https://www.digitalsuccess.global/workshop-calendar👉 Want to know where your customers are hanging out online? Maybe you need some tips on creating a better marketing strategy or branding? Check out our library of Resources & Downloads to help you grow your business!https://marketingleap.net/resources/👉 Need a Strategy Session to get clear on your marketing? http://bit.ly/2AIMo5mTWEET THIS VIDEO: https://ctt.ac/q_fnwIf you enjoyed this, please Subscribe & Take the Marketing Leap today!Facebook: https://www.facebook.com/MarketingLeap LinkedIn: https://www.linkedin.com/in/marketingleap/YouTube: http://bit.ly/SubscribeMarketingLeapTwitter: https://twitter.com/marketingleapInstagram: https://instagram.com/marketingleapPinterest: https://www.pinterest.com/MarketingLeap/My FB Group: https://www.facebook.com/groups/DigitalSuccessWithStyle#digitalmarketing #digitalsuccess #entrepreneurlife #entrepreneurship #successtips #successmindset #successdriven #successfulpeople #marketingleap