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We’re definitely talking about passive income today with our friend, Hiten Shah.I’m so grateful to have Hiten on. He revealed some secrets that I’ve never heard before. Things he’s never shared before. They’re things he’s actually implemented.We talk about his new business, and how he’s applied these secrets to his business.If you’re an entrepreneur and you’re thinking about starting a business, or you want to make sure your business idea is validated and it’s a perfect product market fit, we’re going to remove the guesswork for you today in this episode.We also talk a little bit about cryptocurrency and NFTs. Hiten is big into that world. It’s something he does for fun and money. I’m going to dissect his brain in relation to that, as well.There’s so much gold here in today’s show. I’m sure you’ll enjoy it!Today’s GuestHiten ShahHiten Shah is the Co-Founder and CEO at Nira. Hiten has started multiple software companies since 2003 including Crazy Egg, KISSmetrics, and Nira.You’ll Learn• The advantages and disadvantages of self-funding vs. outside investment• Why you need to have a clear understanding of the story behind your business• Three things you should do when starting your business to improve your chances of success• What to give your audience when you’re first starting out• Why you don’t have to be different to be better• Hiten’s secret for understanding the market for your product• How to confidently & accurately price your productSubscribe to the podcast → https://smartpassiveincome.com/shows/spiFollow Pat Flynn → https://twitter.com/patflynn