LISTEN TO THE EPISODE: https://podcast.branddesignmasters.com/68
This is a clip from the 5 Episode Series with Kathy Oneto on my Brand Design Masters Podcast. This episode is called “Leaving Corporate, Part 5: Getting Your New Business Going”
We discuss:
• How to establish your own ‘voice’ when you build a business
• Do you have to be on social media to build a business
• How to position yourself as an expert in your niche
• How creating content will act as a new client/customer engine for your business
• How to publish what you know in a visible way to express your point-of-view, showcase your expertise and build your business
• What is ‘attraction marketing’
Kathy Oneto, host of the Sustainable Ambition podcast, and founder of Sustainable Ambition has spent 20 years in the “big corporate” and “big agency” worlds as a brand strategist and senior marketing executive; she’s worked in large companies and small, as well as entrepreneurial companies, both as a co-founder of start-ups and as the chief of staff to founders.
In this series, Kathy and I talk about how to leave the corporate world for greener pastures. For this first episode, we discuss how to take stock of your personal brand while you are still employed.
To connect with Kathy Oneto:
Linkedin: https://www.linkedin.com/in/kathy-oneto/
Instagram: https://www.instagram.com/koneto12/
Podcast: https://sustainableambition.com/
Website: https://www.theagencyoneto.com/
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This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications.
Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses.
Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve.