This video is a segment from the “Facebook Custom Audiences” episode of Growth Decoded — A show that helps you grow your business by investigating the customer experience.
In this video, successful business owner Melissa Love talks through her funnel that uses gated content, blogs, email, targeting and re-targeting with Facebook Custom Audiences, and autmoation.
Mellissa tells us how she uses Facebook Custom Audiences and ActiveCampaign to automatically keep her custom audiences up to date — including adding/removing contacts, moving contacts through multiple audiences within a funnel, and segmentation.
If you’re curious about integrating your ActiveCampaign account with your Facebook Custom Audiences, you can check out these resources:
https://www.activecampaign.com/learn/guides/how-to-use-facebook-custom-audiences-with-activecampaign
https://help.activecampaign.com/hc/en-us/articles/115001648370-Facebook-Custom-Audiences-integration
Melissa is the founder of The Design Space, a business that specializes in beautiful WordPress website themes. Melissa believes that that everyone can build a beautiful website that they feel empowered to edit, grow and control. The secret is knowing what order to do things in, and having someone in your corner — which is where she comes in.
You can check out The Design Space here:
https://thedesignspace.co/
To sign up for updates on future episodes and get exclusive content, visit:
https://www.activecampaign.com/events/growth-decoded
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