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Entrepreneurship

REAL Talk with Anthony – Marketing and Branding [Video]

REAL Talk with Anthony – Marketing and Branding

In this week’s REAL Talk with Anthony video learn how he originally became so passionate about marketing and its power to grow a business 🌱
It all started when he was helping his Dad to market his Landscape business and he was astounded at the responses from postcards and signs 📫
He takes you back to the early days of Marketing at Lamacchia Realty and how the brand name has grown over the years. It really is a deep dive into the Real Estate Brokerage business model and he also discusses Real Estate brokerage fees. Learn some things you should be asking in a real estate brokerage interview!
Fast forward to today, the company has a 10-person Marketing team that is focused on building our brand, keeping Lamacchia Realty top of mind, and generating leads ♾️
But, IN ADDITION to that…
They also market for our Agents by…
✅ Helping them with posting and boosting on social media
✅ Mailing postcards on their behalf
✅ Writing blogs for their websites
✅ And guiding agents on their marketing plans 🙌
Marketing and Leads is the quickest way to grow, so ask yourself, “Am I getting visible marketing and quality leads from my brokerage?”
🚀Go to REALTalkwithAnthony.com to see all of the videos in this series!
The next one launches one week from today!
Subscribe to never miss a REAL Talk episode!
Chapters:
00:00 – 00:30 – TOMA
00:31 -01:16 – Early Days of Lamacchia Marketing
01:17 – 02:12 Generating Leads
02:13 – 02:29 Branding
02:30 – 03:12 Brand Power for Agents
03:13 – 03:34 Name Recognition
03:35 – 04:46 Marketing Team
04:47 – 06:07 Branch Office Marketing
06:08 – 07:04 Marketing Budget and Spend
07:05 – 08:11 Brand Confidence
08:12 -08:25 Conclusion

#LamacchiaRealty #RealTalkWithAnthony #GetMorewithLamacchia

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Entrepreneurship

In-house Creators: The New Way to Build a Brand [Video]

The Future of Marketing: Why In-House Content Creators are Your Best AssetAre you struggling to make your brand resonate in a crowded market? Discover how transforming your employees into in-house content creators can elevate your brand's visibility and engagement. Join Robert Katai as he shares his extensive experience and insightful strategies that will turn your team into key influencers within your industry. In this video, Robert shares his first-hand insights and the transformative strategies he's observed and applied, from leveraging employee influence to drastically improving brand reach on platforms like LinkedIn and Twitter. What You'll Learn:🚀 The significance of transitioning from brand-centric to people-centric content strategies.🌐 Expand your brand's organic reach by empowering employees to become brand ambassadors.📈 Real examples of companies successfully implementing in-house creator programs.🛠️ Step-by-step guidance on setting up a thriving in-house creator culture.🧠 Insights into the psychology of consumer engagement and trust in the digital age.✏️ In This Episode:00:00 - Intro to the In-House Creator Program01:44 - Consumer Behavior Truths04:24 - Problems Brands Are Facing07:34 - The Solution 🛠️08:49 - Apollo.io's Content Strategy09:44 - Benefits of In-House Creators17:48 - Media Platform within a Brand20:55 - Audience Magnets 🧲 26:07 - Recap 30:40 - Connect w/ Robert Katai31:21 - Q&A w/ Chris Do43:30 - OutroHit that subscribe button and turn on notifications to not miss out on transformative branding and marketing insights. #personalbranding #branding #brandingstrategy #brandawareness #corporatebranding 🫶 Where to Find Robert Katai:https://www.instagram.com/katairobi/https://www.linkedin.com/in/katairobi/https://theb2bcreator.com/https://theb2bcreator.com/newsletter/🔎 Get access to more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.--Host: Chris Do (Bald Asian Guy Talks About Business)Cinematographers/Editors: @RodrigoTasca the futur, branding, personal branding, brand strategy, chris do, brand ambassador, brand strategist, in-house creators, influencer marketing, the business of influence, content creation strategy, how to grow audiences, how to grow your business, finding brand ambassadors, employee ambassador marketing, marketing strategy, how to increase brand awarness, brand awareness, corporate branding

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Entrepreneurship

Information About Taking Finance Options | OTS News [Video]

Taking finance options can be a strategic move to achieve various financial goals, from purchasing a home or car to funding education or starting a business. Here's a comprehensive guide packed with essential information about exploring and utilizing finance options. Finance options encompass a range of financial products and services designed to provide individuals and

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Entrepreneurship

How You Communicate Is RUINING Your Relationships (Communications Masterclass) [Video]

In this video, Chris and Mo share their personal experiences and professional insights on becoming masterful communicators. They discuss the importance of intention, tone, and adapting communication styles to connect genuinely with others. This episode is packed with real-world examples, personal anecdotes, and practical advice for anyone looking to enhance their communication skills.Hashtags:#communicationskills #effectivecommunication #personaldevelopment #podcast #masterclass #deepconversations #lifeskills #professionalgrowth Timestamps:00:00:00 - Intro00:03:25 - The Essence of Communication and its Impact00:15:40 - Exploring Tonality and Context in Speech00:30:55 - Challenges and Techniques of Adaptive Communication00:45:10 - The Impact of Empathetic Communication01:10:25 - Different Personal Communication Styles01:25:50 - The Importance of Continuous Learning in Communication01:34:10 - OutroFREE Resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do556 S. Fair Oaks Ave. #34Pasadena CA 91105*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.--Host: Chris Do (Bald Asian Guy Talks About Business)Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media