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Podcast: Helping Authors Create Super Fans & Drive Revenue [Video]

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In a recent episode of the Smith Publicity podcast, listeners were treated to valuable insights in a conversation with Sandy Smith, CEO of Smith Publicity who spoke with Ashley Zink, the founder of Higher Ground Consulting, on the art and science of book marketing. Ashley Zink, a creative and results-oriented marketing leader, shared her expertise in helping authors and thought leaders monetize their work effectively and build heart-centered brands.

Understanding the Goals and Challenges

The importance of understanding an author’s goals and challenges cannot be overstated. Ashley begins her engagement with authors by asking them two pivotal questions: “How can I help you achieve your goals?” and “What is that goal?” By narrowing down the objectives and addressing potential blockers, she establishes a foundation for successful collaboration.

Ashley notes that despite the many ambitions authors may have—such as making bestseller lists or increasing speaking fees—it’s essential to focus on and prioritize achievable goals. This targeted …

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Book Marketing and Social Media Speaker [Video]

Easily book Marketing and Social Media Speaker for your event. Jenn Donovan is a renowned marketing strategist, Best Selling Author and sought after speaker and media commentator on all things marketing. Shes the founder of Social Media and Marketing Australia, viral Facebook groups like Buy From a Bush Business, co-founder of a marketplace that saved lives, livelihoods and towns Spend With Us Marketplace and has a podcast, Small Business Made Simple, ranked in the top 1% of podcasts globally. With a keen eye for strategy and a heart full of genuine care, Jenn has transformed countless businesses and shes a no-nonsense, fluff free marketer and someone you definitely want to know in business and put on your stage..

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President Xi's Book Launched: Kazakh version of 'Xi Jinping: The Governance of China' launched in Astana [Video]

The Kazakh-language version of volumes one to four of Xi Jinping: The Governance of China has been launched in Astana. Around 300 representatives from political parties, media outlets, think tanks, and universities from China and Kazakhstan attended the book launch. Aigerim Kali reports.