CLEAR VISION: In turbulent times, companies big and small need a sharper focus more than ever.
That’s why Italian entrepreneur and Persol creative director Riccardo Pozzoli is launching Hyle, a Milan-based advisory firm.
“After eight years on different individual advisory projects and in venture capital, I realized it would be very interesting to start connecting the dots between brands, different industries and different companies,” he told WWD. “I can help them really fine tune all the potential that they have in their hands and exploit it to its fullest potential.”
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The new company, incorporated in January and being publicized as of this month, offers a range of services covering brand and growth strategies, from full-service branding, experience marketing and content creation to finding new distribution models and collaborations.
Hyle’s portfolio currently includes Italian luxury urban-activewear label Sease, cofounded by Franco and Giacomo Loro Piana; Icon Yachts, a shipyard which specializes in refitting old service vessels into high-end explorer and purpose …