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Entrepreneurship

#609 Lessons in Ueber-Branding with Branding Specialists, JP Kuehlwein & Wolfgang Schaefer (2021) [Video]

In this episode we’re joined by Branding Specialists, JP Kuehlwein & Wolfgang Schaefer. JP and Wolfgang have been working together for over a decade, finding mutual fascination in what it takes to become an ueber brand. Their research and consulting work has also culminated in the release of two books on the topic, ‘Rethinking Prestige: Secrets of the Ueber-Brands’ (2015) and ‘Brand Elevation: Lessons in Ueber Branding’ (2020).In this episode we discuss:How JP and Wolfgang found their shared fascination in the study of ueber brands.What triggered the creation of their latest book, ‘Brand Elevation: Lessons in Ueber Branding’.JP and Wolfgang’s definition of what makes an ueber brand.Why can some ueber brands afford to spend less on advertising?The difference between a profitable brand and an ueber brand.Are luxury brands different to ueber brands?What can cause the death of an ueber brand?Referenced in this episode:JP and Wolfgang’s first book, ‘Rethinking Prestige: Secrets of the Ueber-Brands’: https://amzn.to/3yFLVg3JP and Wolfgang’s latest book, ‘Brand Elevation: Lessons in Ueber Branding’: https://amzn.to/2VaEFKrhttps://www.kingarthurbaking.com/https://www.patagonia.com/home/https://uk.louisvuitton.com/eng-gb/homepagehttps://www.freitag.ch/enCONNECT WITH JP Kuehlwein & Wolfgang Schaefer:https://ueberbrands.com/authors@ueberbrands.comjp@ueberbrands.comhttps://zwoelfconsulting.com/CONNECT WITH SCOTT:scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenuttFor guest enquiries or to talk to us about anything podcast related, email us at podcast@sitevisibility.com

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Entrepreneurship

Ladies’ Power Lunch Coffee Break with Julie Ulstrup Photographer and Personal Branding Expert [Video]

Julie Ulstrup is the Chief Visionary Officer of Julie Ulstrup PhotographyCreating Beautiful experiences, portraits and business branding sessions. Today Julie talks to us about why matching your visuals to your vision is KEY for expanding your online presence and having more influence for your clients and potential clients.What is the number one thing that we need to know and do as entrepreneurs when creating our branding photos? What should we avoid? What’s one of the most meaningful photo sessions that Julie has done and how transformational was it? How can you listen to the replay of her TedTalk? And why were we talking about wham bam thank you mam in church?Hi! I’m Dr. Davia Shepherd, CHO of Ladies’ Power Lunch – A free movement for women entrepreneurs.One of my favorite mentors Dr. Deepak Chopra says: “When women get together great things happen.” Another of my favorite mentors, Fabienne Fredrickson, says that networking is the number one way to grow our businesses! Our mission at LPL is simple: We have families. We run our businesses and we INTENTIONALLY support each other! Ladies Power Lunch is a movement of high achieving business women in who come together with the intention of growing our businesses by helping each other grow our businesses. Our intention is to use the considerable resources and talents within our outstanding group to help each and every member take her business to the next level – While looking and feeling GREAT, being HEALTHY and having lots of FUN in the process!NETWORK WITH US ONLINE:- Join us for networking, business building and personal development workshops! Join in on the LPL SHOW! Join our community: In our active and supportive Facebook community every single day! Join our retreats and summits as well! Would you like to know more? Want to participate with LPL at the next level? Join our community join the conversation about how to explode your impact and income with the power of the collective!!! http://www.growsmarternotharder.com

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Entrepreneurship

What is Lead Conversion Rate [Video]

Key Moments in this Episode========================0:00 Intro1:12 Lead Conversion Rate6:08 What is a good conversion rate?9:10 What has the highest conversion rates? What To Watch Next:========================Can You Delete a Live Video on Facebookhttps://youtu.be/2gPsHNQGjy8ACCESS OUR VISIBILITY HACKING RESOURCES========================Visibility Hacking Secretshttps://visibilityhacking.com/callingmyshotLive Academy – Livestreaming for Small Businesshttps://visibilityhacking.com/liveacademyOfficial Visibility Hacker’s Groupwww.VisibilityHacking.comABOUT COACH MOLLE========================Coach Molle is on a mission to inspire visionary entrepreneurs to change the world with their wild ideas. Through connecting with community and working towards legacy, she helps coaches, speakers, and entrepreneurs level up their visibility. She leads the Visibility Hacking movement designed to help business owners increase their influence, authority and income online. Learn to see and be seen.www.VisibilityHacking.comTOOLS I RECOMMEND:========================Get a FREE 14-Day Trial of ClickFunnelshttp://www.clickfunnels.com?cf_affiliate_id=1824094&affiliate_id=1824094Create Impactful Graphics with Canva Prohttps://www.canva.com/join/paris-destiny-operateStream Your Show Everywherehttps://restream.io/join/2PQVN========================#CoachMolle#VisibilityHacking#HighTicketSales

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Entrepreneurship

The EXPLOSIVE POWER of GOOGLE ADS for Small Business | Google Ads Tutorial for Beginners [Video]

In this Google Ads tutorial for beginners, I share how your small business can leverage Google Ads to dominate the first page of Google Search. Google Ads allows you to simply create and run text-based ad campaigns. The intention of these ads is to reach the top of the first page of Google.Essentially, when potential customers types in keywords related to your products or services, ideally you want to appear at the top of the first page of Google. This will ultimately drive more foot traffic, bookings and sales. Google Ads is a PPC (Pay Per Click) marketing activity that can help you achieve this. Today we cover the following chapters in this Google Ads tutorial:0:00 Intro01:11 What are Google Ads – Text Ads02:44 Keyword research tools03:44 Google Ad Extensions05:32 Triple threat strategy07:17 Outro Are you interested in joining our small business community?Join us to receive actionable tips, tutorials and tools to grow your small business online (Subscribe to our email list) or join our exclusive community here: https://mailchi.mp/71ac3fcdbfdf/stewart-gauldLet me know if you found this Google Ads tutorial helpful. Also, if you require any help or support, make sure to get in touch with us today.Thanks for watching and enjoy this Google Ads tutorial!#googleads #smallbusiness

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Entrepreneurship

DAN LOK – How to Start a Business | Business Ideas [Video]

DAN LOK – How to Start a Business | Business Ideas▶️Check out All videos:https://bit.ly/2Srcu93▶️SUBSCRIBE YOUTUBE CHANNEL NOW:https://bit.ly/3cvSKYCDan Lok is a Chinese-Canadian business magnate and global educator. Mr. Lok is leading a global education movement spanning across 120+ countries where Mr. Lok has taught millions of men and women to develop high income skills, unlock true financial confidence and master their financial destinies.Beyond his success in business, Mr. Lok was also a two times TEDx opening speaker. An international best-selling author of over a dozen books. And the host of The Dan Lok Show – a series featuring billionaire tycoons and millionaire entrepreneurs. Today, Mr. Lok continues to be featured in hundreds of media channels and publications every year and is widely seen as one of the top business leaders by millions around the world.Dan Lok has been viewed more than 1.7+ billion times across social media for his expertise on how to achieve financial confidence. And is the author of over a dozen international bestselling books.Dan has also been featured on FOX Business News, MSNBC, CBC, FORBES, Inc, Entrepreneur, and Business Insider.In addition to his social media presence, Dan Lok is the founder of the Dan Lok Organization, which includes more than two dozen companies – and is a venture capitalist currently evaluating acquisitions in markets such as education, new media, and software.Some of his companies include Closers.com, Copywriters.com, High Ticket Closers, High Income Copywriters and a dozen of other brands.And as chairman of DRAGON 100, the world’s most exclusive advisory board, Dan Lok also seeks to provide capital to minority founders and budding entrepreneurs.Dan Lok trains as hard in the Dojo as he negotiates in the boardroom. And thus has earned himself the name; The Asian Dragon.#DanLok #business #entrepreneurshow to start a businesshow to start a companyhow to start your own businessstarting a business

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Entrepreneurship

Passive Income For Designers – Part 3 [Video]

#shorts #passiveincomve#businessFull Video – https://youtu.be/PI6zWoZlZxYSo You Want to Build a “Passive Income” for Your Creative Business – Now What? How can you make six figures selling digital products if you are a designer or illustrator? Is this possible?Awesome! This is the place to be if you want to learn how to create a passive income. Dustin will share his tips on how a quest for diaper money turned into doing the work he loves and earning him more than $250k annually.@HelloDustinLee@RetroSupplyhttps://www.passiveincomefordesigners.com/===👉Subscribe: https://goo.gl/F2AEbk👉See our Academy Channel: https://goo.gl/vB9zoP🎙 Futur Podcast: https://thefutur.com/podcast/✍️ Futur Blog: https://thefutur.com/blog/—Love the content? Become a sustaining member for $5/mo today.https://goo.gl/nwekfLBOOKLIST – Essential Reading for Creative Professionals: https://bit.ly/biz-booklistEssential Design Books: https://bit.ly/futur-design-booksKits & Proposals:https://goo.gl/mSjuWQVisit our website: https://www.thefutur.comFREE resources: https://goo.gl/Qh6gHr—We love getting your letters. Send it here:The Futurc/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404USA—AFFILIATE LINKS*🙏 Support The Futur by purchasing through our affiliate links:Amazon: http://bit.ly/thefuturishereWebflow: https://webflow.grsm.io/thefuturRetro Supply Co.: http://bit.ly/2GW8gzRCreative Market: https://goo.gl/g4jlTEDesign Cuts: http://bit.ly/2GSsAR3✍️ Sharpen your skills by taking a course, using our affiliate links:School of Motion: http://bit.ly/futur-somBring Your Own Laptop Tutorials: https://byol.me/thefuturSkillshare: https://skl.sh/34z8qVj🎧 Do you like the music? Check out the music libraries we use in our affiliate links below:Epidemic Sound: https://bit.ly/2T647tRMusicbed: http://bit.ly/futurmbArtlist: http://bit.ly/2uWdna7*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.—Host: Chris DoProducers: Mark Contreras / Ricky LucasCinematographers/Editors: Stewart Schuster, Ricky Lucas, Jona GarciaSocial Team: Elle MoneyFutur Theme Music: Adam Sanborne http://www.adamsanborne.comTypefaces: Futura, DIN, Helvetica Now, Calibre, Knockout, Champion Gothic

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Entrepreneurship

The Quintessential Podcast | 4. Starting a Business in Australia: Part 1 of 3 [Video]

Join Michael Quinn and Isabelle Williams of The Quinn Group as they discuss all about business set up in part one of their three-part special series, ‘Starting a Business in Australia’. From vital tax registrations to why overseas residents should consider business in Australia, they walk you through the process. The Quintessential Podcast is apart of the Quinn Group’s commitment to keeping you updated and informed on all matters legal, accounting and business; providing the total solution.© The Quinn Group 2021