On Saturday, April 26, 2025, level 300 communication students from the African University of Communications And Business (AUCB) would unveil their branding initiatives in a much-anticipated event.
The event, which is expected to be held at the forecourt of the university campus, promises to be a dynamic showcase of innovation, strategy, and creativity focused on the changing landscape of branding.
The showcase, a core part of the students’ coursework in “Branding and Brand Management”, is designed to give young creatives an opportunity to take theory beyond the classroom and into real-world application.
Students would unveil original brand identities, marketing campaigns, and multimedia content created as part of their semester-long projects.
Sir Peter Wonders popularly known as RSM – AUCB Lecturer and Branding Expert speaking ahead of the event said, it would be a platform for students to show what they are made of, not just theories from the classroom, but …