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Entrepreneurship

KC-based marketing firm works to grow nonalcoholic brands, options past January [Video]

KANSAS CITY, Mo. — There is one week left of Dry January. If you participated – and want to continue on a nonalcoholic journey – two KC women are working to grow your options.

 Those two women make up the KC-based PR/Marketing firm called ‘SipSteady.’ They said it is the first and only firm dedicated to exclusively working with and for nonalcoholic brands.

Sarah Pretorius and Kayla Mason are pouring their time into their new career: nonalcoholic branding. The two said nonalcoholic brands are typically small teams in need of help to grow and gain exposure.

“So starting SipSteady was really to help people like myself and any nondrinker who wants to feel more seen supported and welcomed in businesses across you know, the KC Metro and around the country,” said Pretorius.

SipSteady works with brands like All the Bitter, TOST and Bennu Beverage Co. They said every year more …

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