Categories
Entrepreneurship

Jimmy Fallon and Bozoma Saint John Team Up to Find the Next ‘Big Idea’ on New Reality Show [Video]

Jimmy Fallon and Real Housewives of Beverly Hills star Bozoma “Boz” Saint John are coming together to find the next “big idea” on the new reality competition series, On Brand with Jimmy Fallon.

On Wednesday, April 16, NBC announced that the new show has been officially greenlit and will follow The Tonight Show host, 50, as he “starts a premier marketing agency and fills it with the most creative, clear and competitive go-getters he can find,” according to a official synopsis.

“I love branding, I love marketing, I love the world of advertising, and I think there are a lot of people out there who do as well,” Fallon said in a statement. “This show lets the audience and our contestants get a peek behind the curtain of how campaigns for some of the biggest brands come together and what goes into making them. It’s exciting.” 

Jimmy Fallon on ‘The Tonight Show’.

Rosalind O’Connor/NBC via Getty

The …

Watch/Read More