Starting a business is exciting, especially in that “zero to one” phase. That’s when you’re setting up the foundation: picking the product, shaping the brand, and outlining the mission. . But what comes after that?
Many entrepreneurs get stuck in the past, constantly reminiscing about that initial thrill of the startup.
Some people are naturally better at starting things; they’re good at the “zero to one.” Others excel at scaling businesses, taking them from “one to 100.” It’s essential to recognise where your strengths lie and when to maybe step aside or bring in additional help to continue the growth of your business.