CIOs love a good analogy: an IT infrastructure is like a house; business is like a football game; an IT project (too often) is like a patient bleeding on the table. With that in mind, I thought I’d apply a new analogy to an old question: Just how does one go about conducting a proactive, precise, effective job search?
The answer: Think of the process as something akin to bringing a high-quality product to market.
In this scenario, you, of course, are the product. You have been in product development for a number of years, and while you’ve enjoyed some trial runs in the market, you are now ready for a full-blown launch. So what does it take to go to market?
Step One: Define your brand.
As any good product manager will tell you, you cannot go to market before you truly understand your brand. What are your attributes? Are you a turnaround CIO? …