Dive deep into the world of Oatly, the trailblazing brand that turned oats into a $206M enterprise. This video reveals the genius marketing strategies, from maintaining a unique brand voice to leveraging strategic partnerships, that led Oatly from humble beginnings to a global powerhouse. Get to know their effective use of digital platforms, and the valuable lessons any business can learn from Oatly’s success.
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Chapters:
00:00 Introduction
00:17 The Beginning of Oatly
00:33 Strategy 1
02:10 Strategy 2
03:54 Strategy 3
05:13 Lesson 1
06:07 Lesson 2
06:41 Lesson 3