This is the 75th Episode of Weekly Chime. In this episode, we’re bringing in Chime’s Digital Marketing Manager Chris Gonzales, to showcase Chime’s very own 360 Digital Marketing Strategy. Believe it or not, Chime is more than just digital marketing services that utilizes Facebook and Google; they’re a lot more than that! This marketing plan focuses on communicating a consistent message through all the mixed marketing elements like your branding assets. Chris will dive deep into how you can transform your Chime website into a lean, mean lead machine with SEO, lead capture, and conversion! PLUS, how you can utilize more of Chime with their print, organic (Text Codes, Open House and Door Knocking Apps) and digital features! So if you want to know if your website works effectively for you and your business, then you wouldn’t want to miss this!
Chapter:
00:05 – Intro
00:51 – What does Chime Marketing look like?
04:37 – Retargeting for re-engagement
06:13 – How much does re-engagement cost in Chime?
07:52 – Property Alerts in Chime
08:30 – Why does Chime stand out?
09:35 – Is Chime future-proof?
10:13 – Here’s what the Chime marketing team can do.
11:31 – Chime can make videos for you!
12:30 – Facebook Dynamic Catalog
13:20 – Dynamic ads are something you shouldn’t sleep on.
14:48 – Youtube Branding
15:43 – This is what geo farm can do
18:32 – Facebook Listing Promotions
21:22 – Facebook & Instagram Retargeting/Remarketing
24:09 – Facebook ads library: What you should know
25:48 – Google active search tips
27:38 – Who handles your marketing campaign in Chime?
29:31 – Where to reach out about the Chime Marketing program?
30:23 – Don’t rush with marketing
32:25 – Tips if you decide to market solo
35:20 – Chime CMA tool updates
36:00 – How to find Chime product releases
38:00 – Outro
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