Brad Hussey discusses when to use a business brand and when to use a personal brand for your company or freelancing business.
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Full video: https://youtu.be/FGOeOZOdOrM
Today’s video is another excerpt from our weekly Creative X office hours. In today’s excerpt we’re talking all about business branding, naming a business, and branding tips. Thinking of naming a business after yourself? Watch this video before you make the decision to go for personal branding, because there are ramifications to be aware of before doing so.
Using your name in company branding is quite common. But should you use your name for your brand? It really comes down to what your plans are for the business. Using your name for your business should only be considered if you’re not planning to sell the business. Naming your business after yourself can be powerful in growing authority around your name – and the domain will most likely always be available.
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New to the channel? My name’s Brad Hussey. I’m a web designer and I’ve partnered with Editor X to create an inspiring, educational, and world-class YouTube channel and community for professional web designers and design agencies who are mastering the art, business, and craft of web design. On this channel, I’ll show you how to build websites with little code. I’ll also cover topics like, choosing fonts for web design, layout design for websites, and tons of Editor X tips and tricks videos and guides to get you started on your website creation process.
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