It’s about what you offer, what value you deliver, and what place you hold in your target audience’s mind. Defining a clear positioning allows you to control how the market perceives you and better positions your product and/or service to be more convincing and attractive in that market.
On our channel, you’ll find lots of brand and marketing tips, tricks, strategies and insights we’ve gleaned from some of the best advertising and content campaigns around the world.
Ultimately, we want to help lawyers and professionals build better careers and better businesses and hope our channel gives you the insight to achieve that.
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