Bet on these marketing channels for 2024 says these tech Experts [Video]

In this video, 2 tech experts, Jason Lemkin of SaaStr and Wade Foster of Zapier, talk about what marketing channels they are betting on for 2024.

This is an excerpt from the “Angles and Insight” Podcast!
Listen on all major podcast networks!
Links to those can be found here:
https://anglesandinsight.transistor.fm/

In this video Jason and Wade discuss:
– Your email list is more than just a list – it’s an asset that can work for generations.
– Despite the changing landscape, SEO remains highly effective and efficient.
– SEO requires ongoing effort and creativity but offers significant returns on investment.
– Content marketing is not dead; it’s just more competitive, requiring a higher level of creativity and dedication.
– Standing out in today’s saturated market requires focusing on what you do best.
– Identify your strengths and dedicate the majority of your resources to mastering them.

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00:00 Introduction
00:41 The Enduring Power of SEO
01:15 SEO in 2024: What’s Working?
02:02 The Misconceptions About SEO and Content Marketing
03:10 Standing Out in a Saturated Market
04:02 Focusing on Your Strengths
05:15 Conclusion