Email marketing is critical whether you’re a business, a nonprofit, or your marketing events, because you don’t want to depend on social media to get the word out about your business, nonprofit, service, or whatever you have because social media can change in an instant causing you to lose touch with your followers. As Laura Stack shared with us in her interview – this was one way she built a coalition of people who were interested in her cause.In today’s Quick Fix Friday, I’m going to give you some of my top tips to get started with email marketing.Step 1: Sign up with an email service provider such as: MailChimp, AWeber. Active Campaign, Constant Contact. Step 2: Offer something valuable as a free “lead “.  Some options include:A couponA checklistAn ebookVideo trainingQuizTemplateFree callTip sheet for how to make the biggest impact for your nonprofitStep 3: Put your lead magnet and thank you page on separate pages on your website so that it’s easier for people to find and you can drive ads traffic to them.Step 4: Grow your list by driving traffic to that page.Step 5: Send out regular email content.  Once a week is a good frequency in generalIf you want to see a lead magnet in action, download my Top Tools for Late Starers Guide on my website here: https://latestartersclub.com/tools

Addison Brasil, author of First Year of Grief Club: A Gift From A Friend Who Gets It, is joined by special guests and experts on a new podcast for real-life grief, grief support, and wellbeing.https://griefclubthepodcast.buzzsprout.comwww.mygriefclub.com Stay tuned to see conversations come to life with amazing guests on this season: Ashley Olivia Nelson (Founder, Learning About Grief)Mary Frances O’Connor (PhD, Author, The Grieving Brain, Grief Researcher, ASSOCIATE PROFESSOR OF PSYCHOLOGY, UNIVERSITY OF ARIZONA) Jason Henderson (Founder & Facilitator, The Boulder Man, Master Coach) Dr. Michael Breus (The Sleep Doctor, Psychologist/ Board Certified Sleep Specialist/ Speaker)Jared Tavasolian (Movement and Nutrition Expert, Founder Heal-Strong Malibu)Jenifer Merifield (Personal Excellence Mentor & Master Integration Coach) Deano Sutter (Executive Coach) Ashley Reed (Keynote Speaker, Transformational Teacher and Coach, Advisor) Pete Craig (Breathwork Facilitator) Kaleigh O’Connor (Founder of GoodGrief UK, Grief Coach) Shelley Paxton (Author of Soulbbatical, Keynote Speaker, Rebel Souls Podcast Host) Charlotte Fowles (The Executive Adventurer, Keynote Speaker) Rachel Kaplan (Healing Feelings Shit Show, Psychotherapist, MFT) Dr. Mandy Lehto (Enough, The Podcast, Keynote Speaker, Executive Coach, PhD)Kyle Kittleson (MedCircle Host) Kay Schorah (Facilitator, Researcher, Writer, BioChemist) Catherine Hammond (Author, hope (less) Dr. Joshua Black (PhD Grief Researcher and Grief Dreams Podcast Host)Chip Conley (Founder, Wisdom School Leader, Modern Elder Academy)Dr. Mark Shelvock (Therapist, Adjunct Professor, Certified Thanatologist, Psychology Today Blogger)Available on all podcast streaming networks. https://griefclubthepodcast.buzzsprout.comwww.mygriefclub.com This new podcast for grief, grief support and wellbeing. Inspired by his bestselling book, First Year of Grief Club: A Gift From A Friend Who Gets It, Addison Brasil uses the experiments and offerings as a launching point for deeper conversations with friends and experts. Equal parts “honour the journey” and “find the funny,” this is for real people navigating real-life grief. You in? Stay tuned for all things mental health, resilience, comedy, mindset, and life after-loss ideas. (mygriefclub.com)

Which brand design is your fave? #branding #marketing #business #smallbusiness

Building a diverse, distributed team is by far one of the greatest challenges facing companies today. On one hand, remote work breaks down geographic barriers giving us access to global talent. On the other, disconnection amongst your people can lead to low engagement, isolation, and burnout.Recruiting and onboarding new members to remote teams has to be a dialed in process where organizations can accommodate their employees needs while simultaneously not assuming their employees will have the courage to ask to be accommodated. Anticipatory care is stronger than reactive care.And finally, equality of opportunity to perform and be included in conversation is a must. Our teams have to feel connected to each other, beyond the slack channel. The output of an inclusively designed team adds efficiency, improves the overall chances of success for a business, and most importantly, adds another measure of resilience.Join us on November 10th for chapter three of our remote work series and hear from our next round of amazing speakers Rick Hammell, Founder and CEO at Atlas, Anas Radouani, Global employment advisor and Remote work advocate at Remote, and and James “Jay” Guilford Leadership Strategist, DEI Trainer and Executive Coach.