In-house creative agency team in partnership with production studio SPLICE produced each 15-second spot.
Allianz Life Insurance Company of North America (Allianz Life) announced the launch of four new TV ads that will start airing on the Golf Channel during the Allianz Championship, which runs 6-8 February. Developed by its in-house creative agency team in partnership with production studio SPLICE, the ads build on Allianz Life’s popular “Pronounced: Ahh-lee-ahnz” ad campaign, providing consumers with examples of how Allianz can help put the “Ahhh in Retirement.”
“We’re excited to share this messaging with our target audience and provide more detail about how Allianz can be an effective partner in their retirement planning strategy,” said Allianz Life Assistant Vice President U.S. Marketing, Brand and Creative Services Julia Gutz Moller. “We’re confident these ads will connect with consumers and help drive the retirement planning conversation.”
Each 15-second ad focuses on a different aspect of how to build a more comfortable retirement, including …