by on27th Apr 2023in VoxPops
Alex Depledge, founder and CEO at Resi, joins ExchangeWire CEO Rachel Smith to discuss the value of using CTV for brand building.
In this discussion, Alex outlines:
• Resi’s position as a brand-led business
• why TV still holds value to brand building
• Resi’s partnership with ITVX, and the challenges that come with CTV advertising