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Entrepreneurship

From a Tiny Kitchen to Retailers Nationwide: The Story of Unreal Deli [Video]

Just over two years ago, Unreal Deli founder Jenny Goldfarb was expecting a baby and starting a business from her tiny kitchen. Today, Unreal Deli is a large food company with grocery store giants like Wegmans, Whole Foods, and Ralph’s carrying their products.

On the verge of becoming a major international business, Unreal Deli makes delicious plant-based deli meat “straight from the garden.” These vegan meats boast a range of vitamins and other nutrients in each serving and are always animal-free, kosher, cholesterol-free, low-fat, and low-carb.

Goldfarb was born in New York City and is related to delicatessen owners. Saying goodbye to New York-style deli meat was difficult when she first went vegan, so she decided to make her own! Using just one small oven to create her plant-based meats, Goldfarb quickly managed to get her products on the menus of LA delis and even capture the attention of Whole Foods.

Even more impressive? Goldfarb went on the television show Shark Tankand managed to convince …

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Entrepreneurship

The One-Hour-a-Week LinkedIn Strategy Every CEO Needs with Brandon Lee [Video]

Most CEOs are missing out on millions in potential revenue simply because they’re invisible online. In this episode, branding and LinkedIn expert Brandon Lee joins Alice Heiman to reveal how CEOs can build their reputation, attract sales opportunities, and grow their business in just one hour a week.Brandon shares how he learned—through failure—that traditional sales methods no longer work, and why personal branding is the new demand generation. Learn the five biggest myths CEOs believe about LinkedIn, why neglecting your online presence is costing your company, and exactly what to do to fix it.👉 If you're a CEO looking to drive more revenue without cold calls or spammy outreach, this episode is a must-listen!