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Entrepreneurship

Starting A Home-Based Franchise – Thryv [Video]

The word franchise usually conjures up images of brick and mortar stores with large, recognizable signs and logos positioned in strip malls or on Main Streets. However, today’s franchise businesses are using a home-based distribution model to cut back on operating costs, making home-based franchises more popular than ever. In fact, home-based franchises now account for over half of the small businesses in the US, according to the Small Business Administration.

It’s not hard to see why home-based franchises are the most popular businesses in the franchise sector: operating a franchise from the comfort of your home provides the flexibility and affordability of operating a home-based business with the ease of entry that franchise business ownership can often bring.

If you are thinking about running your own business from home, consider a home-based franchise. Here are some points to consider to help you determine if you are ready to start a …

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Entrepreneurship

The One-Hour-a-Week LinkedIn Strategy Every CEO Needs with Brandon Lee [Video]

Most CEOs are missing out on millions in potential revenue simply because they’re invisible online. In this episode, branding and LinkedIn expert Brandon Lee joins Alice Heiman to reveal how CEOs can build their reputation, attract sales opportunities, and grow their business in just one hour a week.Brandon shares how he learned—through failure—that traditional sales methods no longer work, and why personal branding is the new demand generation. Learn the five biggest myths CEOs believe about LinkedIn, why neglecting your online presence is costing your company, and exactly what to do to fix it.👉 If you're a CEO looking to drive more revenue without cold calls or spammy outreach, this episode is a must-listen!