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Entrepreneurship

Preparing to send your Predictive Content campaign [Video]

Preparing to send your Predictive Content campaign

As you put the finishing touches on your campaign, think about the Holidays specials that you are offering and the ways that you can relay that information to your contacts. Taking the time to perfect your campaign will allow you to get your message across & your products in front of people! Make sure to consider all of your moving parts! Creating a checklist of all of your to-do’s will ensure that all pieces of the platform are working together for your Holidays launch.

Here are some things that we check up on at Boone’s Bandanas: Confirm Site Tracking is turned on, double-check all of your CTA’s, send a test to yourself, ensure your Abandoned Cart series is active, create follow-ups for post-purchases, new site visitors & new subscribers.

#CustomerExperienceAutomation #EmailMarketing #MarketingAutomation

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Entrepreneurship

Understanding Your 'Why': The Motivation Behind Starting A Business [Video]

When you start a project, do you stop to think about the reason?Your "why" should drive your motivation and keep you focused on your goals during difficult times. Knowing your "why" can help you create a clear vision for your business and make strategic decisions that align with your purpose.Learn more at: https://christianespinosa.com/books/the-smartest-person-in-the-room/#CyberSecurity #TSPITR #SelfHelpBook

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Entrepreneurship

How Magnetic Product-Led Marketing Can Overcome Todays Market Noise with Madhukar Kumar [Video]

In this episode, Madhukar Kumar, Chief Marketing Officer at SingleStore, shares his expertise on effectively integrating AI into marketing strategies. He discusses the challenges marketers face in an increasingly complex digital landscape and how to overcome fatigue from the rapid influx of new tools. Madhukar emphasizes the importance of understanding customer needs and leveraging AI to enhance creativity and decision-making. He encourages marketers to stay true to their unique perspectives while navigating change, providing practical insights for driving meaningful growth in their organizations.