Recruitment Marketing Strategies Using Social Media [Video]
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Entrepreneurship

Recruitment Marketing Strategies Using Social Media [Video]

Candidates today aren’t starting their job search on job boards. They’re watching, scrolling, and making decisions based on what they see and how it makes them feel. If your organization isn’t showing up with relevant, consistent, and engaging content, you’re not in the running.

A recent Jobvite study found that 72% of job seekers research companies on social media before applying. And 59% of recruiters source candidates directly from social platforms like LinkedIn, Instagram, and TikTok. Social media isn’t just part of the hiring process-it’s often the first step.

At Brandemix, we’ve helped clients use social media to double candidate volume, reduce cost per hire, and elevate how their brand is perceived. The ROI is clear. But the real win is visibility. Being discoverable where your audience already spends their time is no longer optional.

Top Platforms for Recruitment

Not every platform plays the same role. Choose where to invest based on your audience, message, and goals:

  • LinkedIn…
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How to Effectively Understand and Leverage Your Data with Jon Torrey of Searchlight Advertising [Video]
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Entrepreneurship

How to Effectively Understand and Leverage Your Data with Jon Torrey of Searchlight Advertising [Video]

Even when you’re utilizing a high-level CRM system, there’s a lot of manual data entry that service businesses do every day, whether it be through your technicians or your administrative team… and in reality, that data isn’t always correct!If you can’t properly attribute revenue to your marketing efforts, you’re making decisions based on inaccurate data, leading to mistakes and potential loss of leads and revenue.But have no fear! Jonathan Torrey is here. Jon is the Director of Marketing and Partnerships at Searchlight Advertising, a company that’s connecting data to help contractors and other service businesses improve their revenue flow.Join us as we talk with Jonathan about the importance of understanding your business’s data and knowing your exact ROI from digital marketing. In this episode we discuss:● Most common data problems and opportunities for service businesses ● How to effectively and efficiently understand and leverage your data to increase your profits and maximize your lead conversion.● The best marketing solution for contractorsTo view the full episode, click here: https://www.servicebusinessmastery.com/Listen on Apple Podcasts - https://podcasts.apple.com/us/podcast...Listen on Spotify - https://open.spotify.com/show/0MVtXdF...Listen on Google Podcasts - https://podcasts.google.com/feed/aHR0...Listen on iheart radio - https://www.iheart.com/podcast/269-se...Listen on Stitcher - https://www.stitcher.com/show/service...Listen on Amazon Music - https://music.amazon.com/podcasts/26c...Listen on Deezer - https://www.deezer.com/us/show/766302#Marketing #digitalmarketing #hvac

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