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Entrepreneurship

Destinations International launches accredited training programme [Video]

Destinations International (DI) has introduced a training programme, called the Business Intelligence Certificate Programme.

The programme is for entry- to mid-level destination professionals working in sales, services and marketing. After passing the programme, participants will receive a “Business Intelligence Certificate”.

Programme structure

Destinations International describes the programme as “self-paced”, and it will take place online. The structure breaks down into three stand-alone courses, each requiring 6-8 hours to complete:

  • Sales – Strategies for lead generation, client management and sales performance.
  • Services – Logistics, attendance strategies and event planning best practices.
  • Marketing & Communications – Destination branding, digital outreach and media engagement.

Participants have 90 days to complete the coursework – upon passing the final assessment, they will receive a Business Intelligence Certificate.

Who can participate?

The programme is available to DI members and non-members.

Pricing

Members: Full programme $1,495 | Sales $595 | Services $595 | Marketing $495

Non-members: Full programme $2,095 | Sales $795 | Services $795| …

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