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Entrepreneurship

7 Types of Branding for Ecommerce Companies To Explore (2025) [Video]

Branding is more than designing an eye-catching logo—it’s a visual and emotional representation of your company’s mission and personality. The right brand identity can shape consumer perception, inspire shared cultural values, and convert one-time shoppers into lifetime customers.

A 2020 study by Zendesk found that 74% of shoppers are loyal to at least one brand, and 52% will go out of their way to buy from a brand they love. Don’t underestimate the power of a fine-tuned brand identity.

Here’s an overview of what branding is and the seven types you can use to guide your products, marketing campaigns, and customer experience.

Find words that make your brand shine

Shopify’s free slogan maker generates hundreds of catchy phrases to describe your business and resonate with your audience.

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What is branding?

Branding is how a business creates a distinct identity that expresses the company’s personality, mission, and offerings. A strong brand identityis consistent, tells a compelling story, fosters community within …

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Entrepreneurship

Winston-Salem Fairgrounds prepares to welcome campers for Cook Out Clash [Video]

WINSTON-SALEM, N.C. (WGHP) Excitement is revving up in Winston-Salem as the Winston-Salem Fairgrounds prepares for fans traveling from outside of the Triad to set up camp for this weekends highly anticipated Cook Out Clash. For many fans, camping out is a part of the NASCAR experience. Ahead of Friday, when campers will start to arrive, maintenance []

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Entrepreneurship

How Much Money Can MOVING BUSINESS Make? [Video]

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