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Entrepreneurship

Anthropologie’s Secret to Retail Success With CMO Elizabeth Preis [Video]

Meet the creative minds behind viral social media campaigns at Social Media Week, May 12-14 in New York City. Register now to save 35% on your pass.

Retail is no longer just about selling products—it’s about creating experiences that are relevant and resonate emotionally. 

In this episode of The Speed of Culture podcast, Matt Britton sits down with Elizabeth Preis, global chief marketing officer at Anthropologie Group, to explore how Anthropologie has built lasting brand love, embraced digital discovery, and redefined customer experiences.

“Anthropologie is a brand 30 years young,” she says on the podcast. “So much brand love already exists. As a marketer, you can’t ask for anything better.”

With a career spanning over 25 years across beauty, fashion, and lifestyle industries, Elizabeth has played pivotal roles in fostering brand loyalty and innovation. Prior to Anthropologie, she held key positions at Saks Fifth Avenue, J.Crew, and Estée Lauder, where she honed her expertise in luxury branding. 

Elizabeth’s visionary …

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Entrepreneurship

12 Incredible Benefits of Being an Entrepreneur in 2022 [Video]

There are so many incredible benefits of being an entrepreneur. Yet some people still want to know, "is being an entrepreneur really worth it?" So, I've compiled a list of my favorite 12 benefits of being an entrepreneur in 2022. Tax Help: http://lyfetaxes.com/Subscribe: https://bit.ly/2HJlq46So, before you find reasons to not become a business owner, please take some time to watch this entire video where I go over: - 12 incredible advantages of being an entrepreneur - Sharing my personal journey and experience- Why 2022 is a Great Time to StartTimestampsIntro (0:00)Benefit #1 (1:05)Benefit #2 (3:25) Benefit #3 (5:27) Benefit #4 (7:04) Benefit #5 (8:23) Benefit #6 (9:45) Benefit #7 (10:52) Benefit #8 (11:48) Benefit #9 (12:32) Benefit #10 & 11 (13:11) Benefit #12 (14:14) IMPORTANT NOTE (14:38)Helpful tools I use: - Quickbooks (for Bookkeeping): https://bit.ly/3ATx1F3- ZenLedger (Crypto capital gains tax tool): https://bit.ly/3LgabwfMore Popular Uploads: Single Member LLC, What You Must Know: https://youtu.be/iHy1xLYqS6QHow to Start a Business: https://youtu.be/gb5IrYLqtSYHow to Write Off Lifestyle Expenses: https://youtu.be/xFzWkh4URywHow to File Your Taxes as an LLC: https://youtu.be/vqsghJV1AbU5 Startup Grants: https://youtu.be/FweABu-XPNMPlease be sure to give this video a like and subscribe to our channel so you don't miss out on future videos!///Disclaimer: The information provided in this video is for informational purposes only and is not meant to take the place of professional legal, accounting, or financial advice. If you have any legal questions about this video or the subjects discussed, or any other legal matter, you should consult with an attorney or tax professional in your jurisdiction (i.e. where you live).