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Entrepreneurship

Growing Your Audience Organically on Social Media [Video]

Growing your audience organically on social media is all about building genuine connections and lasting engagement without the need for paid ads. The goal is to attract followers naturally by sharing content that inspires or informs rather than relying on promoted posts or paid campaigns.

Unlike paid growth, which can quickly boost numbers, organic growth develops a loyal and genuinely interested audience. This authentic engagement builds trust and credibility, making followers more likely to stay and interact with your content over the long term.

Organic growth is challenging but achievable and rewarding with the right approach. Statista estimates suggest there could be over six billion social media users worldwide by 2028, and reaching them could make or break your business. This article will guide you through some tactics for growing a dedicated social media audience.

Quick Takeaways

  •  Use a clear, engaging bio, recognizable profile picture, and cohesive branding to make a strong first impression on new followers.
  • A regular …
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Starting a Business [Video]
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Entrepreneurship

Starting a Business [Video]

Starting a business can be one the most exciting things you'll do in life. It can also be the scariest. According to the latest statistics on the percentage of businesses that fail in the United States, we see that of the 678,135 new businesses that were started in 2015, more than one-fifth (20.4 percent) closed after their first year in operation.The percentage of businesses that fail increases to 30.9 percent in the second year and 38.6 percent in the third year. By the fifth year in 2020, the new business failure rate reaches 50.0 percent. Needless to say, it's hard! The ones that succeed do so not only because they work hard and get lucky. These entrepreneurs spend an immense amount of time creating a plan and execution strategy. It takes a lot of discipline to overcome the challenges. In this episode I'll discuss the basic questions you want to ask yourself when starting a business.

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