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Entrepreneurship

Product Update: Goal Reporting in iOS App [Video]

Product Update: Goal Reporting in iOS App

The ActiveCampaign iOS app is an incredible tool for measuring the effectiveness of your marketing while on the go. Goals in ActiveCampaign automations help provide an accurate snapshot of how various parts of your marketing are performing. You can now view the performance of a specific goal using the iOS app. This helps you understand how your automations are performing when you’re away from your desk.

Learn more about the ActiveCampaign mobile apps: https://www.activecampaign.com/sales-crm/mobile-application

Learn more about using goals in ActiveCampaign automations: https://www.activecampaign.com/learn/guides/goals-marketing-automation

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Entrepreneurship

Mastering Marketing Automation & AI in Customer Engagement [Video]

Thursday, January 30, 2025 at 1:00 PM Central Standard Time. In this session, discover the secrets to leveraging AI-powered solutions to engage with customers, advance leads along the sales funnel and personalize follow-up strategies. Discover the power of AI in nurturing leads, providing online customer engagement, and fostering meaningful interactions. Learn how to integrate a concierge approach into your lead management process, ensuring no missed opportunities. Well also discuss customer engagement, offering insight into best practices for implementation. Prepare for a fun and insightful take on AI as we investigate its role in modern marketing strategies and its potential to shake up OEM and dealer-focused selling. Three Learning Outcomes1. Effective Utilization of Marketing Automation2. Maximizing AI Capabilities3. Innovative Approaches to Customer Engagement