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Entrepreneurship

How to create promotional merch that works with Christopher Smith | Habitz [Video]

How to create promotional merch that works with Christopher Smith | Habitz

Christopher Smith joined us in the studio to talk through how to create promotional merch that works. Chris has been working with small businesses for years creating clever promotional merchandise and long before that has been involved in creative communication. Christopher understands it’s all too easy to fall into the trap of cheap, poor quality brand design or promotional merchandise, meaning he’s well versed in the hows and whys of creating decent merch that actually works. From personalisation to who to send them out to, here’s a few merchandise mistakes to avoid.

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Entrepreneurship

Mastering Marketing Automation & AI in Customer Engagement [Video]

Thursday, January 30, 2025 at 1:00 PM Central Standard Time. In this session, discover the secrets to leveraging AI-powered solutions to engage with customers, advance leads along the sales funnel and personalize follow-up strategies. Discover the power of AI in nurturing leads, providing online customer engagement, and fostering meaningful interactions. Learn how to integrate a concierge approach into your lead management process, ensuring no missed opportunities. Well also discuss customer engagement, offering insight into best practices for implementation. Prepare for a fun and insightful take on AI as we investigate its role in modern marketing strategies and its potential to shake up OEM and dealer-focused selling. Three Learning Outcomes1. Effective Utilization of Marketing Automation2. Maximizing AI Capabilities3. Innovative Approaches to Customer Engagement