Emails are the highest return on investment compared to any digital channel you use for your business. Here are some best practices that should be included in every email you are sending out to try and engage some of the 4 Billion daily email users.
Free Subject Line Generator: https://www.activecampaign.com/free-marketing-tools/subject-line-generator
Recipe: https://www.activecampaign.com/marketplace/recipe/weekly-newsletter
0:00 Intro
0:56 Segmentation
4:15 Subject Line and Preheader Text
7:11 Personalization Tags
9:25 Follow Brand Design Guidelines
10:32 Call to Action
11:47 Recipes
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