Take advantage of the hundred billion dollar metaverse market by utilizing unique branding strategies for your company. In this video, we’ll share some creative marketing strategies to help brand your web3 or traditional web2 company in various Metaverses.
To get started, you can purchase land in various Metaverses from sites like Opensea.io. Eminent corporations like Adidas and Samsung have established themselves by investing in Metaverse stores in Decentraland. Even if you aren’t ready to create a Metaverse store or web3 hub, it is still important to reserve your plots of land before they get too expensive.
Another creative guerrilla marketing strategy is to show your ads on virtual billboards in various metaverses. This is a creative approach to promoting your web2 or web3 company and reach potential customers that are already tech savvy and innovative.
Our agency is starting to throw various virtual events in the Metaverse and you can too! Many people have become introverts over the past few years due to the Covid-19 pandemic. IRL events are back in full force but people realized how efficient virtual events and meetings can be without having to plan the travel and logistics. Holding various meetings in the metaverse can be both productive for teams who want to work together and also can be fun for groups of friends to casually hang out virtually.
The 4th metaverse marketing strategy is to create custom wearables that represent your brand. Creating unique wearables is one of the most creative ways to brand your company or self in the metaverse. Wearables are the various clothes, accessories, and body parts that can be used to alter an avatar’s appearance. Several metaverses let you personalize your avatar with unique hats or shirts for example and you can essentially be a walking advertisement.