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Entrepreneurship

162: Marketing Professor explains Branding and Business Networking | Vicky Winkler [Video]

162: Marketing Professor explains Branding and Business Networking | Vicky Winkler

Vicky Winkler has worked in the field of marketing for over 30 years. She has worked in various sectors including corporate, nonprofit, education, and even the Peace Corps! She owns two businesses – The Marketing Shop, a graphic design and printing business – and in 2022, she added a branding division to the business called Stillwater Branding & Design. She also teaches Marketing at Macomb College in Michigan.

Show Notes: http://momgeek.com/162

Time Stamps
00:00 Sponsor
01:00 Introduction
02:11 Working on Saturn Automobiles
06:47 Small Business Development in Nicaragua
11:26 College Level Marketing Courses
15:35 Virtual Business Networking
25:57 How to Pass Great Referrals
28:46 Customer Service 101
32:35 RBG vs CMYK
37:04 Logos
40:46 Branding vs Personal Branding
49:21 Message that Stick
52:10 Moment of Gratitude

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