Your Video Also Needs a Tagging Strategy [Video]

Post author By Curator
Post date March 26, 2021

Tagging strategies help digital marketers manage their ever-expanding library of assets. A tag is a word or term describing your content asset. Video marketers should apply this practice to video as soon as possible in order to organize, sort, and display individual video assets, playlists, and libraries. Less than an hour in planning will save you hours of clean up later on.

One of the most skipped steps by a new video marketer is taking 10 minutes to pre-define a tagging strategy. Let me show you how quickly this can be accomplished.

Start by asking yourself how you already talk about your videos within your organization. It might be by internal department, product line, or region of your business. Use these dividing lines for your initial taxonomy. For example, if you sell a line of personal care products, you may define a set of top-level categories like:

Soaps
Perfumes
Lotions
Aftershaves

You may …

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How to Add a Link to Your Instagram Bio For Your Business [Video]

Post author By Curator
Post date March 26, 2021

Unlock the secret to turning Instagram followers into customers with game-changing Link in Bio tips that supercharge your sales process! 📔 Grow Your Career and Business with HubSpot Academy: https://link.gallery/hubspot.Hundreds of FREE Marketing Tools at your fingertips. Subscribe to take your business to the next level! Welcome to the official HubSpot Marketing YouTube channel. Your new home for expert marketing tips and templates to upgrade your digital marketing strategy and grow your business! HubSpot is a leading growth marketing platform that empowers thousands of companies with the tools they need to grow better. Here you’ll find fresh content on social media marketing (TikTok, Facebook, Instagram, YouTube, + LinkedIn), email marketing, SEO solutions, paid ads, business trends, and much more. All done in our one-of-a-kind HubSpot style. Be sure to check out our weekly content to start learning for FREE now!⚠ Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot