The Major Players in the On-Demand CRM Game [Video]

On-Demand CRM Only

Entellium: Includes functionality for sales-force automation, marketing automation, and service and support.

iRadeon: Focused on sales-force automation.

NetSuite: Includes functionality for sales-force automation, marketing automation, and service and support. Also offers integrated functionality for financial management, e-commerce and other enterprise operations.

Salesforce.com: Includes functionality for sales-force automation, marketing automation, and service and support. Also partners with other companies to provide more specialized functionality for HR, finance, health care and e-commerce.

SalesNet: Focused on sales-force automation.

On-Demand and On-Premise CRM

Kana: Focused on customer service and service-resolution management.

Microsoft: Provides sales-force automation, marketing automation, and service and support functionality predominantly for small and mid-market companies. Currently offers on-demand solutions only through its partners.

RightNow: Provides functionality for customer service, sales-force automation and marketing automation.

Siebel CRM (now owned by Oracle): Provides a suite of solutions for marketing automation, sales-force automation, call center and service, self-service and …