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Entrepreneurship

Taurus Marketing CEO Sharon Williams Talks Branding And Marketing Trends [Video]

Sharon Williams launched her company Taurus Marketing 25 years ago. Here, the marketing guru shares the secrets behind branding, latest marketing trends and growing your business during the pandemic.

Robyn: I’m delighted to have Sharon Williams here today from Taurus Marketing. So tell us some of the lessons you have learnt in the last year?

Sharon: So marketing is always changing and I’ve been in business for a long time.

Robyn: 25 years

Sharon: I’ve seen a lot of change and this year has been a catalyst for more change than ever and the biggest thing for us as marketers this year was the importance of internal communication. Empathy is the new brand currency. Brands that were struggling to deal with Covid, cash flow, safety, families, and just trying to survive had to really show a much deeper understanding of empathy in the markets they were working with. Empathy to everyone, to supplies to staff to office workers …

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Entrepreneurship

12 Incredible Benefits of Being an Entrepreneur in 2022 [Video]

There are so many incredible benefits of being an entrepreneur. Yet some people still want to know, "is being an entrepreneur really worth it?" So, I've compiled a list of my favorite 12 benefits of being an entrepreneur in 2022. Tax Help: http://lyfetaxes.com/Subscribe: https://bit.ly/2HJlq46So, before you find reasons to not become a business owner, please take some time to watch this entire video where I go over: - 12 incredible advantages of being an entrepreneur - Sharing my personal journey and experience- Why 2022 is a Great Time to StartTimestampsIntro (0:00)Benefit #1 (1:05)Benefit #2 (3:25) Benefit #3 (5:27) Benefit #4 (7:04) Benefit #5 (8:23) Benefit #6 (9:45) Benefit #7 (10:52) Benefit #8 (11:48) Benefit #9 (12:32) Benefit #10 & 11 (13:11) Benefit #12 (14:14) IMPORTANT NOTE (14:38)Helpful tools I use: - Quickbooks (for Bookkeeping): https://bit.ly/3ATx1F3- ZenLedger (Crypto capital gains tax tool): https://bit.ly/3LgabwfMore Popular Uploads: Single Member LLC, What You Must Know: https://youtu.be/iHy1xLYqS6QHow to Start a Business: https://youtu.be/gb5IrYLqtSYHow to Write Off Lifestyle Expenses: https://youtu.be/xFzWkh4URywHow to File Your Taxes as an LLC: https://youtu.be/vqsghJV1AbU5 Startup Grants: https://youtu.be/FweABu-XPNMPlease be sure to give this video a like and subscribe to our channel so you don't miss out on future videos!///Disclaimer: The information provided in this video is for informational purposes only and is not meant to take the place of professional legal, accounting, or financial advice. If you have any legal questions about this video or the subjects discussed, or any other legal matter, you should consult with an attorney or tax professional in your jurisdiction (i.e. where you live).

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Entrepreneurship

4 core branding strategies to build a thriving business in 2025 [Video]

Businesses lay their foundations with the meticulous groundwork of plans and efforts. When it is finally a tangible asset, it feels like a great achievement. But thats wronggreat achievements take time and relentless effort for success. To sustain your business and drive its growth in the market, you need a solid business plan. There are To sustain your business and drive its growth, you need a solid business plan. Here we look at four critical pillars that you need to adopt in 2025 that will help you run your business and scale its growth.