Categories
Entrepreneurship

Personal Branding Tips for Agency Owners [Video]

Wondering whether to make yourself the face of your company? Worried about balancing professionalism with personal branding? Discover how to leverage your personality to build client trust and supercharge sales.šŸ”” Subscribe for More Marketing Agency Insights ā€“ https://www.youtube.com/channel/UCS3lFRhXKfCZ8FvRqPjy9NA?sub_confirmation=1šŸ‘ļøā€šŸ—Øļø About Sarah Scottā€“ Website https://sarahscottstudios.com/ā€“ Email podcast@sarahscottstudios.comā€“ LinkedIn https://www.linkedin.com/in/sscott1022ā€“ LinkedIn https://www.linkedin.com/company/sarahscottstudios/ā° Timestamps00:00 Intro 02:02 About Sarah Scott07:27 Signs to Look for When Wondering Whether to Make Yourself the Face of Your Agency11:33 How to Ensure Your Personal Brand Aligns With the Values and Message of Your Agency17:00 Strategies to Increase the Visibility and Recognition of Yourself as the Face of Your Agency 21:43 How to Balance Authenticity With the Professionalism Required of an Agency Leader25:04 The Challenges of Becoming the Face of Your Agency 28:12 How to Create Effective Content That Establishes and Promotes Your Personal Brand Along With Your Agency 36:34 How to Measure the Impact of Personal Branding on Your Agencyā€™s Success#SocialMediaExaminer #MarketingAgencyShow #AgencyOwner

Categories
Entrepreneurship

How to Create a 2024 Social Media Strategy Plan (FREE Template) [Video]

Download HubSpot’s Official Social Media Strategy Workbook [FREE RESOURCE]: https://clickhubspot.com/97bWhether you’re a small business owner, a content creator, or a social media manager, this video will provide you with the template and insights needed to create an effective social media strategy for 2024. Run social media campaigns with peace of mind knowing that you are implementing a sound strategy. Weā€™ll dive into how to make a social media strategy for your business that attracts new followers and drives traffic, leads, and revenue.Timestamps:00:00 Intro00:11 Setting Goals00:23 Creating SMART Goals01:43 Understanding Your Audience02:46 Analyzing Competitors04:03 Choosing the Right Platforms05:30 Creating a Content Strategy07:15 Leveraging Influencers and Trends07:44 Measuring Success08:57 Campaign Management09:18 Common Mistakes to AvoidšŸ›  Resources:ā€¢ How to Create a Great Social Media Strategy Plan in 2024: https://clickhubspot.com/rkbā€¢ Social Media Marketing Ultimate Guide: https://clickhubspot.com/d6ešŸ“” Grow Your Career and Business with HubSpot Academy: https://link.gallery/hubspot.Hundreds of FREE Marketing Tools at your fingertips. Subscribe to take your business to the next level! Welcome to the official HubSpot Marketing YouTube channel. Your new home for expert marketing tips and templates to upgrade your digital marketing strategy and grow your business! HubSpot is a leading growth marketing platform that empowers thousands of companies with the tools they need to grow better. Here youā€™ll find fresh content on social media marketing (TikTok, Facebook, Instagram, YouTube, + LinkedIn), email marketing, SEO solutions, paid ads, business trends, and much more. All done in our one-of-a-kind HubSpot style. Be sure to check out our weekly content to start learning for FREE now!āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

Categories
Entrepreneurship

The Influencer Advantage: How Agency Owners Can Boost Revenue With Personal Branding [Video]

Wondering whether to develop a personal brand alongside your agency brand? Curious how a personal brand can open new opportunities? Discover how one agency owner incorporated a strong personal brand and grew their marketing agency.šŸ”” Subscribe for More Marketing Agency Insights ā€“ https://www.youtube.com/channel/UCS3lFRhXKfCZ8FvRqPjy9NA?sub_confirmation=1šŸ‘ļøā€šŸ—Øļø About Goldie Chanā€“ Website https://www.goldiechan.com/ā€“ Website https://www.warmrobots.com/ā€“ Email me@goldiechan.comā€“ Forbes Column https://www.forbes.com/sites/goldiechanā€“ Facebook https://www.facebook.com/GoldieCylon/ā€“ Facebook https://www.facebook.com/warmrobotsā€“ Instagram https://www.instagram.com/goldiecylon/ā€“ Instagram https://www.instagram.com/warmrobots/ā€“ LinkedIn https://www.linkedin.com/in/goldie/ā€“ LinkedIn https://www.linkedin.com/company/warmrobots/ā€“ Twitter https://twitter.com/GoldieChanā€“ Twitter https://twitter.com/WarmRobotsā° Timestamps00:00 Intro01:28 About Goldie Chan 12:31 The Core Elements of a Strong Personal Brand 17:54 How Influencer Status Benefits a Brand 22:59 How to Overcome the Fears of Becoming an Influencer 26:38 Advice for Overcoming Criticism an as Influencer 30:54 Strategies for Building and Monetizing Your Personal Brand 33:31 How to Maintain Authenticity and Professionalism as an Influencer 38:56 The Future of Personal Branding for Agency Owners #SocialMediaExaminer #MarketingAgencyShow #Branding

Categories
Entrepreneurship

How, Where, and When to Publish and Promote Your Social Media Content (FREE Course) [Video]

Are you getting the most from your social media content strategy? If not it might be because youā€™re not tailoring your offerings for each platform! In this video, weā€™ll walk you through how to post and promote tailored social media content that communicates the right message at the right time to deliver engaging, authentic content that nurtures your audience, answers their questions, and builds their trust ā€“ all of which helps your business generate better leads, more conversions, and more sales!Download HubSpot’s Developing a Content Distribution Strategy [FREE RESOURCE] https://clickhubspot.com/n4gšŸ›  Resources:ā€¢ Building a Content Strategy – FREE Download https://clickhubspot.com/ek1šŸ“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-CoursesšŸ“” Favorite Free Certification Courses:ā€¢ Digital Marketing Certification: https://clickhubspot.com/od6ā€¢ Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certificationā€¢ SEO Training Course: https://clickhubspot.com/SEO-Training-Courseā€¢ Inbound Course: https://clickhubspot.com/Inbound-Certificationā€¢ Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certificationā€¢ Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certificationā€¢ Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certificationā€¢ Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customersā€™ needs at any stage of growth. Today, thousands of customers around the world use HubSpotā€™s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

Categories
Entrepreneurship

TikTok Marketing Secrets from e.l.f Cosmetics Success [Video]

Today we unravel the remarkable ascent of e.l.f Cosmetics, a beauty brand that soared from a quirky observation to Gen Z’s top pick in no time. This video dissects e.l.f ‘s ingenious strategies and offers practical insights that any business, regardless of size, can leverage. Whether you’re an entrepreneur, a marketer, or just intrigued by effective strategies, this exploration has something for you.šŸ“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-CoursesšŸ“” Favorite Free Certification Courses:ā€¢ Digital Marketing Certification: https://clickhubspot.com/od6ā€¢ Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certificationā€¢ SEO Training Course: https://clickhubspot.com/SEO-Training-Courseā€¢ Inbound Course: https://clickhubspot.com/Inbound-Certificationā€¢ Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certificationā€¢ Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certificationā€¢ Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certificationā€¢ Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customersā€™ needs at any stage of growth. Today, thousands of customers around the world use HubSpotā€™s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

Categories
Entrepreneurship

TOP Cold Emailing Tips (Boost Open Rates TODAY) + FREE TEMPLATES [Video]

With the right plan in place, cold emailing is a marketing method proven to increase sales leads and grow your business. In this video, we’ll take you step-by-step through some of the best cold email strategies and offer game-changing tips on how to write your own effective cold emails based on these tactics. By the end of this video, you’ll learn exactly how to warm up your cold outreach to maximize open rates and ultimately close more deals!What You’ll Learn:ā€¢ How to write compelling subject linesā€¢ Expert tips on creating personalized messages that address key pain pointsā€¢ Delivering stellar calls to actionā€¢ Actionable insights for understanding your prospects and delivering valueDownload HubSpot’s Official 25 Sales Email Templates [FREE RESOURCE] https://clickhubspot.com/d4dšŸ“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-CoursesšŸ“” Favorite Free Certification Courses:ā€¢ Digital Marketing Certification: https://clickhubspot.com/od6ā€¢ Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certificationā€¢ SEO Training Course: https://clickhubspot.com/SEO-Training-Courseā€¢ Inbound Course: https://clickhubspot.com/Inbound-Certificationā€¢ Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certificationā€¢ Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certificationā€¢ Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certificationā€¢ Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customersā€™ needs at any stage of growth. Today, thousands of customers around the world use HubSpotā€™s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

Categories
Entrepreneurship

Best of Gary Vee @ INBOUND [Video]

In this compilation video you’ll get a crash course in Gary Vaynerchuk’s no-nonsense approach to B2B marketing strategies, personal branding, and the art of the hustle. From understanding the power of a singular moment to realizing the impact of long-term branding. Discover why “ruining everything” could be the best thing for your business, and how a simple tactic could close deals every time. In this compilation, Gary leaves no stone unturned. This is your chance to learn from one of the most influential entrepreneurs of our era. Subscribe now for a front-row seat to game-changing insights!šŸ“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-CoursesšŸ“” Favorite Free Certification Courses:ā€¢ Digital Marketing Certification: https://clickhubspot.com/od6ā€¢ Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certificationā€¢ SEO Training Course: https://clickhubspot.com/SEO-Training-Courseā€¢ Inbound Course: https://clickhubspot.com/Inbound-Certificationā€¢ Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certificationā€¢ Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certificationā€¢ Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certificationā€¢ Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customersā€™ needs at any stage of growth. Today, thousands of customers around the world use HubSpotā€™s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

Categories
Entrepreneurship

How did Fabletics grow $235M in revenue? [Video]

Today we dive into the rapid rise of Fabletics, an activewear phenomenon that skyrocketed from zero to a $250 million business in just three years. This video breaks down Fabletics’ innovative strategies and provides actionable insights that any business, big or small, can learn from. Whether you’re an entrepreneur, a marketer, or just a curious mind, there’s something for everyone.šŸ›  Resources:ā€¢ Fabletics Expands Product Line with New Scrubs Collection https://clickhubspot.com/nikšŸ“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-CoursesšŸ“” Favorite Free Certification Courses:ā€¢ Digital Marketing Certification: https://clickhubspot.com/od6ā€¢ Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certificationā€¢ SEO Training Course: https://clickhubspot.com/SEO-Training-Courseā€¢ Inbound Course: https://clickhubspot.com/Inbound-Certificationā€¢ Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certificationā€¢ Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certificationā€¢ Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certificationā€¢ Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customersā€™ needs at any stage of growth. Today, thousands of customers around the world use HubSpotā€™s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

Categories
Entrepreneurship

Email Marketing Design : PRO Tips for High Conversion [Video]

Download HubSpot’s Official FREE Email Marketing Certification Course [FREE RESOURCE] https://clickhubspot.com/w4jUnlock the potential of your business with our guide to mastering email marketing design! In this video, we dive into expert strategies to elevate your email marketing design, transforming passive recipients into engaged customers. Learn how to set clear SMART goals, draft impactful email content, maintain consistency across campaigns, and much more. For those eager to go beyond, click the link for our comprehensive email marketing certification course. Let’s master email marketing design together!šŸ“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-CoursesšŸ“” Favorite Free Certification Courses:ā€¢ Digital Marketing Certification: https://clickhubspot.com/od6ā€¢ Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certificationā€¢ SEO Training Course: https://clickhubspot.com/SEO-Training-Courseā€¢ Inbound Course: https://clickhubspot.com/Inbound-Certificationā€¢ Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certificationā€¢ Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certificationā€¢ Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certificationā€¢ Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customersā€™ needs at any stage of growth. Today, thousands of customers around the world use HubSpotā€™s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

Categories
Entrepreneurship

The Best Ways to Invest In Your Branding [Video]

In the dynamic and ever-evolving landscape of business, the value of a strong and recognizable brand cannot be overstated. Your brand is more than just a logo or a tagline; it’s the sum total of how your customers perceive your business, products, and services. Effective branding has the power to create emotional connections, drive customer loyalty, and ultimately propel your business forward. But how do you go about making strategic investments in your branding to ensure lasting success?RESOURCES & LINKS: ____________________________________________Answer the public: https://answerthepublic.com/Ubersuggest: https://neilpatel.com/ubersuggest/Revolutionizing Marketing with AI: The Future is Here: https://youtu.be/l_U4aQTj6MgNew to Digital Marketing- 10 Essential Tips for a Strong Start: https://youtu.be/4abNIEHj-10My Secrets To Creating an SEO Friendly Website: https://youtu.be/5I1hXX_xz7c____________________________________________Every successful branding journey begins with a compelling brand identity. Your brand identity encompasses your company’s values, mission, and unique selling points. By investing in crafting a clear and authentic identity, you lay the foundation for consistent messaging and a strong market presence.High-quality content that resonates with your target audience can significantly enhance your brand’s reputation. Whether it’s through blog posts, social media content, videos, or other forms of media, investing in a robust content strategy can position your brand as an authority in your industry.The experience customers have with your brand directly impacts their perception. Investing in exceptional customer service and support, as well as optimizing user experience for your website and other platforms, can create positive associations and foster brand loyalty.Allocating resources to innovative marketing strategies can set your brand apart from the competition. Whether it’s through influencer collaborations, experiential events, or cutting-edge digital campaigns, investing in unique marketing approaches can lead to increased brand visibility and engagement.Consistency is the glue that holds your branding together. Every touchpoint, from your website to your packaging, should reflect a consistent brand message and image. Investing in maintaining this consistency demonstrates professionalism and reliability to your audience.Investing in community engagement initiatives, such as partnerships, sponsorships, or charitable contributions, can demonstrate your brand’s commitment to social responsibility. This type of investment not only enhances your brand image but also fosters a positive reputation in the eyes of your audience.Investing in data analytics and market research allows you to gain insights into customer preferences and trends. These insights can help you refine your branding strategy over time, making it more effective and adaptable.Finally, consider branding investments as part of a long-term vision. Branding is an ongoing process, and the returns on your investments may not be immediate. However, the cumulative effect of strategic investments over time can result in a brand that stands the test of time. If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/#brand #business #businessgrowth

Categories
Entrepreneurship

How Oatly Used Baristas to Boost Their Brand [Video]

Dive deep into the world of Oatly, the trailblazing brand that turned oats into a $206M enterprise. This video reveals the genius marketing strategies, from maintaining a unique brand voice to leveraging strategic partnerships, that led Oatly from humble beginnings to a global powerhouse. Get to know their effective use of digital platforms, and the valuable lessons any business can learn from Oatly’s success.šŸ“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-CoursesšŸ“” Favorite Free Certification Courses:ā€¢ Digital Marketing Certification: https://clickhubspot.com/od6ā€¢ Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certificationā€¢ SEO Training Course: https://clickhubspot.com/SEO-Training-Courseā€¢ Inbound Course: https://clickhubspot.com/Inbound-Certificationā€¢ Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certificationā€¢ Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certificationā€¢ Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certificationā€¢ Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customersā€™ needs at any stage of growth. Today, thousands of customers around the world use HubSpotā€™s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#hubspot Chapters:00:00 Introduction00:17 The Beginning of Oatly00:33 Strategy 102:10 Strategy 203:54 Strategy 305:13 Lesson 106:07 Lesson 2 06:41 Lesson 3