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Entrepreneurship

What Branding Does for Your Business [Video]

Branding and brand strategy are crucial when it comes to having a successful business. But what exactly does having a fully built-out brand do for your business and how does it increase the value of your company? —————————————————Struggling with your branding or marketing? Join my Brand Accelerator Academy. https://brandacceleratoracademy.com/Struggling with what you say to your target audience? Gain access to the exclusive workshop How to Craft Brand Messaging for the Highest ROI. https://brandacceleratoracademy.com/messaging-workshopReach out scott@burgess-agency.com and we can build your brand together.Chapters0:00 Introduction 0:26 Builds a Foundation 1:25 Builds your Brand Identity 2:15 Increases your Credibility 4:00 Increases Business Value

Categories
Entrepreneurship

What’s the Difference Between Branding & Marketing [Video]

Branding and Marketing. They are the same thing right? WRONG! Branding is a subset of marketing. You need both in order to successfully market your business. Marketing vs. Branding Think of branding as a car and marketing as the roads. You need a car to travel down the paths to get you to where you want to go aka meet your business goals. Before you begin any sort of social media marketing or digital marketing, you need to have your brand strategy completely developed. I repeat you can not have any marketing begin without your branding established. Chapters 0:00 Introduction 0:39 What is Branding?2:06 What is Marketing? 4:18 Conclusion———————————————————-Want to learn all the skills you need in order to brand your business on your own? Enroll in Do It Yourself Branding for Entrepreneurs. On sale now for $149 (usually $399).https://www.thebrandingteacher.com/learnSave 25% with coupon code LAUNCH25. ———————————————————-Need help with branding? Schedule a free consultation, and let’s figure out a game plan to build your brand together.https://www.thebrandingteacher.com/services———————————————————-Branding questions? No problem! Reach out & I will do my best to answer them,scott@thebrandingteacher.com

Categories
Entrepreneurship

Seth Godin – Branding vs Marketing. What’s more Important? [Video]

What is branding? What is marketing? What is the difference between branding and marketing? Seth Godin dispels this view by explaining the difference between brand marketing and direct marketing, evaluating the value of a brand in marketing, and reviewing key differences between psychographic and demographic marketing.The tactics of are you a brand marketer or a direct market because they’re fundamentally different things.#sethgodinbrand #sethgodin #sethgodinthisismarketing #sethgodinmarketing