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Entrepreneurship

Using automations to save time and push podcasts with Caspian Studios [Video]

In this video, Caspian Studios delves into the world of podcasting and email marketing, sharing their journey and experiences:šŸŽ™ļø Who They AreCaspian Studios is a podcast as a service company, known for producing content series tailored for B2B businesses. With a production lineup of over 60 shows, including the highly popular fiction podcast “Murder in HR,” they are dedicated to delivering top-quality content.šŸ“§ ActiveCampaign’s RoleDiscover why Caspian Studios considers ActiveCampaign their primary tool for email marketing. Their commitment to ensuring emails land in inboxes, rather than spam folders, is paramount. ActiveCampaign is used to effectively reach different lists and segments.šŸ“¬ The Power of Their Core NewsletterCaspian Studios’ core newsletter, which reaches 2000+ subscribers, boasts impressive engagement, response rates, and click-through rates. It serves as a crucial driver of revenue and a platform for maintaining high-quality communication.šŸ’” Saving Time with AutomationTo manage the multitude of podcasts in their portfolio, Caspian Studios relies on time-saving automations. They’ve saved hundreds of hours by employing drag-and-drop automation setups.šŸŽÆ Personalization MattersCaspian Studios places great emphasis on personalized communication. They’re dedicated to tailoring emails to each individual, ensuring a unique experience for their audience.šŸ’Œ Beyond Bulk EmailsThey do not settle for one-size-fits-all approaches. Instead, they strive to deliver tailored content to their customers, community, and prospects, making their outreach efforts more meaningful.šŸš€ Top Advice for Marketing AutomationTheir expert advice: Create a concise three-email sequence for new email subscribers. It’s a two-way communication street – they learn about their audience while the audience learns about them. They see a major uptick in listens after sending out a suggestion of what specific episode to start on in the 3rd email. šŸ“ˆ Success with AutomationCaspian Studios’ automated approach yields excellent click-through rates, providing the information people seek when embarking on something new.Join Caspian Studios as they share their insights, experiences, and the tools that have led to their podcasting and email marketing success. Don’t forget to like, subscribe, and hit the notification bell for more valuable content!Subscribe for more tips, information, and marketing best practices!Connect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#automation #podcast #savetime #podcastmarketing #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #CustomerExperience00:00 Introduction00:15 They chose ActiveCampaign for Deliverability00:57 Automation templates save hundreds of hours01:15 Personalization and Segmentation01:34 Advice for podcaster marketing – 3 step automation

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Entrepreneurship

Why In-Person podcasts crush online podcasts [Video]

Once considered a niche medium, podcasting has experienced a remarkable transformation, evolving from its humble beginnings into a mainstream form of media and communication. RESOURCES & LINKS: ____________________________________________Answer the public: https://answerthepublic.com/Ubersuggest: https://neilpatel.com/ubersuggest/Revolutionizing Marketing with AI: The Future is Here: https://youtu.be/l_U4aQTj6MgNew to Digital Marketing- 10 Essential Tips for a Strong Start: https://youtu.be/4abNIEHj-10My Secrets To Creating an SEO Friendly Website: https://youtu.be/5I1hXX_xz7c____________________________________________Podcasting’s journey from obscurity to ubiquity can be attributed to several key factors:The advent of smartphones and the widespread availability of high-speed internet access paved the way for easy podcast consumption. People could now discover, download, and listen to podcasts at their convenience, whether during their daily commute, workout, or while doing household chores.Podcasting’s appeal lies in its vast range of content. From true crime and history to self-help, comedy, and technology, there’s a podcast for every interest. Creators have leveraged this diversity to engage audiences who might not have otherwise ventured into the world of audio content.Unlike traditional broadcasting, podcasting is relatively accessible to anyone with a microphone and an internet connection. This democratization of media has allowed independent creators and niche communities to thrive, leading to an explosion of unique and diverse voices.Podcasting fosters a deep sense of connection between creators and listeners. Many listeners feel a personal bond with their favorite hosts, often referring to them as “friends.” This intimacy has contributed to the growth of loyal podcasting communities.As podcasting gained popularity, monetization opportunities expanded. Advertisers recognized the value of reaching engaged, niche audiences, leading to a surge in podcast advertising revenue. Additionally, platforms like Patreon and listener donations have allowed podcasters to generate income directly from their fan base.Podcasting is no longer an isolated medium. Major media companies, news organizations, and celebrities have entered the podcasting arena, bringing with them production value, promotion, and recognition. This integration has elevated podcasting’s status and reach.Podcasts have also become a valuable resource for education and personal development. Universities, educators, and experts have embraced podcasting as a means to disseminate knowledge and engage learners outside the classroom.The internet’s borderless nature has enabled podcasts to reach a global audience. Creators can connect with listeners from diverse backgrounds, fostering cross-cultural conversations and understanding.As podcasting has continued to evolve, its influence shows no sign of waning. It has become a vital part of the media landscape, influencing how we consume information, make purchasing decisions, and connect with the world around us. The growth of podcasting illustrates the power of technology to democratize media and amplify diverse voicesā€”a testament to the enduring appeal of audio storytelling in our digital age. Whether you’re a creator, listener, or industry observer, the evolution of podcasting is a fascinating journey to follow, with many more chapters yet to be written. If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/#podcast #makemoneyonline #businessgrowth

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Entrepreneurship

How Podcasting Can Unlock Lucrative Monetization Models [Video]

Podcasting has transformed the way we consume and engage with audio content, and its popularity continues to soar. Beyond its inherent ability to entertain, educate, and inspire listeners, podcasting has also emerged as a lucrative platform for content creators to monetize their passion. By tapping into a variety of monetization models, podcasters can turn their creative endeavors into sustainable revenue streams.RESOURCES & LINKS: ____________________________________________Answer the public: https://answerthepublic.com/Ubersuggest: https://neilpatel.com/ubersuggest/Revolutionizing Marketing with AI: The Future is Here: https://youtu.be/l_U4aQTj6MgNew to Digital Marketing- 10 Essential Tips for a Strong Start: https://youtu.be/4abNIEHj-10My Secrets To Creating an SEO Friendly Website: https://youtu.be/5I1hXX_xz7c____________________________________________As podcasts gain a substantial audience, they become attractive to advertisers seeking to reach specific target demographics. By partnering with relevant brands and featuring sponsored content or advertisements during their episodes, podcasters can generate revenue based on the number of listeners and ad impressions. This monetization model is particularly effective for podcasts with a niche audience or a dedicated following.Another avenue for podcast monetization lies in offering premium subscriptions or memberships. By providing exclusive content, bonus episodes, early access, or ad-free listening experiences to subscribers, podcasters can create a sense of exclusivity and added value for their most dedicated fans. These paid subscription models can provide a steady income stream while fostering a deeper connection with the audience.Podcasts with a substantial following can leverage their popularity by organizing live events, such as live recordings, panel discussions, or fan meet-ups. Ticket sales, sponsorships, and merchandise sales during these events can generate significant revenue while fostering a deeper connection between the podcasters and their audience. Furthermore, successful podcasters often get invited to speak at conferences or industry events, where they can generate additional income through speaking fees or sponsored appearances.Podcasters can explore sponsored content opportunities beyond traditional advertising. They can collaborate with brands for branded segments, sponsored episodes, or even full series partnerships. By integrating brand messaging or storytelling into their episodes in an authentic and engaging way, podcasters can create valuable sponsored content that resonates with their audience while generating revenue.Podcasting has become an exciting and profitable avenue for content creators to share their passions and engage with a dedicated audience. By harnessing the power of sponsorships, advertising, premium subscriptions, crowdfunding, merchandise sales, live events, affiliate marketing, and branded partnerships, podcasters can unlock lucrative monetization. If you need help growing your business check out my ad agency Neil Patel Digital https://npdigital.com/Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.Find me on Facebook: https://www.facebook.com/neilkpatel/On Instagram: https://instagram.com/neilpatel/#makemoneyonline #podcast #podcasts

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Entrepreneurship

How To Start A Successful Podcast | A Guide To Getting Listeners & Shares [Video]

Download our How to Start a Podcast for Your Business FREE: https://clickhubspot.com/oqrWondering how to start a podcast? Thousands of businesses have launched branded podcasts to drive customer engagement and cultivate new leads. And starting a podcast is easier than you think.šŸ“» Podcast:My First Million Podcast: https://mfmpod.link/1tvšŸ›  Resources:ā€¢ 27 Marketing Podcasts That Inspire HubSpot’s Content Team: https://clickhubspot.com/zq8ā€¢ The 5 Best Podcast Editing Software: https://clickhubspot.com/x8ošŸ“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-CoursesšŸ“” Favorite Free Certification Courses:ā€¢ Digital Marketing Certification: https://clickhubspot.com/od6ā€¢ Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certificationā€¢ SEO Training Course: https://clickhubspot.com/SEO-Training-Courseā€¢ Inbound Course: https://clickhubspot.com/Inbound-Certificationā€¢ Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certificationā€¢ Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certificationā€¢ Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certificationā€¢ Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customersā€™ needs at any stage of growth. Today, thousands of customers around the world use HubSpotā€™s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.āš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot #Podcast