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Entrepreneurship

How to create a personalization strategy that works | Tuttle’s Tips [Video]

Want more of these tips? This video was part of the ActiveCampaign Leap Day Extravaganza! 29 hours of valuable time saving tips available through March 31st for free: www.leapday.liveIn this video, ActiveCampaign Expert Adam Tuttle gives tips on:- How to make more with less using marketing automation aka Saving time- How to create a personalization strategy that goes beyond the first thing you know about a contact- How execute on that personalization strategy- A real life example of a brand that did this poorly – A real life example of a brand that refused to implement good strategy that could lead to big long term success, just so they would possibly have short term success – Why it is important to keep it simple when it comes to marketing automation – especially when starting out!Subscribe for more tips, information, and marketing best practices!Connect with ActiveCampaign on social!LinkedIn: https://www.linkedin.com/company/activecampaign-inc-Instagram: https://www.instagram.com/activecampaignFacebook: https://www.facebook.com/activecampaign/Twitter: https://twitter.com/ActiveCampaign#personalization #strategy #tips #beginners #keepitsimple #CustomerExperienceAutomation #EmailMarketing #MarketingAutomation #CRM #SalesCRM #EmailDeliverability #SalesSoftware #MarketingSoftware #Email #SalesAutomation #Newsletter #CustomerExperience00:00 Introduction & Doing more with Less00:51 Tip: Create a personalization strategy that goes beyond the first thing you know 02:25 Use Case: Bad personalization leads to Unsubscribe02:56 Example of a business refusing to implement good strategy for short term gain03:55 Bonus Tip: Keep it (automations) simple!

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Entrepreneurship

Inbound Marketing Fundamentals: Draw Customers In! [Video]

Download HubSpot’s Official Marketing Templates[FREE RESOURCE] https://clickhubspot.com/nolDiscover the power of inbound marketing! In this video, you’ll learn how to attract customers effortlessly and create meaningful connections through valuable content and tailored experiences. Explore practical tips and tools to enhance your inbound strategy, from creating buyer personas to optimizing your content for search engines.đź›  Resources:• Inbound Marketing Fundamentals https://clickhubspot.com/55cđź“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Coursesđź“” Favorite Free Certification Courses:• Digital Marketing Certification: https://clickhubspot.com/od6• Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification• SEO Training Course: https://clickhubspot.com/SEO-Training-Course• Inbound Course: https://clickhubspot.com/Inbound-Certification• Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification• Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification• Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certification• Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.âš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

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Entrepreneurship

Competitive Advantage: Make Your Brand Stand Out (Free Guide!) [Video]

Download HubSpot’s Official Guide on How to Build a Consistent Brand [FREE RESOURCE] https://clickhubspot.com/rm2🚀 Discover the power of competitive advantage in this insightful video and learn how to use it to position your brand for success! We’ll dive deep into the world of brand positioning, revealing strategies to stand out in a crowded market and create a unique identity that resonates with your target audience.🎯 What You’ll Learn:• The importance of competitive advantage in brand positioning• Identifying your brand’s unique selling points (USPs)• How to analyze your competition and identify gaps in the market• Crafting a compelling brand positioning statement• Tips and best practices for successful brand positioningđź›  Resources:• What Is Competitive Advantage? Its Nature & How to Find Yours: https://clickhubspot.com/dlx• A Complete Guide to Successful Brand Positioning with Free Positioning Templates: https://clickhubspot.com/efbđź“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Coursesđź“” Favorite Free Certification Courses:• Digital Marketing Certification: https://clickhubspot.com/od6• Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification• SEO Training Course: https://clickhubspot.com/SEO-Training-Course• Inbound Course: https://clickhubspot.com/Inbound-Certification• Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification• Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification• Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certification• Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.âš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

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Entrepreneurship

Day 2 Of 5 – Branding & Positioning Yourself In The Market #mattshortcourse #mattrichardscoach [Video]

This is day 2 of 5 on my Mini course. Today we talk about branding and setting your stall out on social media.If you missed day 1 of 5 in this course check it out here : https://www.youtube.com/shorts/VCH2mm3-bzQIn day 2 we ask some pressing questions about WHO you are and WHO you help. Honestly this is something MANY business owners struggle with.They dive right into content creation, marketing and social media without having any clear path or understanding how to position themselves to those they want to help.If you can answer questions like1) Who is it you’re trying to help?2) What is it you plan to help with?3) What type of unique method do you use?4) Why you and not someone else ?This will help you to not only create content but give your social media the overall to reflect that.Subscribe to this channel for day 3 and let us know below what it is you do !#onlinebusiness #onlinemarketing #mattrichardscoach #digitalmarketing #socialmediamarketing #facebookmarketing #onlinecoaching #socialmediatips #socialmediatraining #contentmarketing #contentcreation #marketingstrategy #marketingstrategies

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Entrepreneurship

The #1 Mistake In Any Marketing Strategy [Video]

Download HubSpot’s Official “How to Start a Podcast for Your Business” Guide now [FREE RESOURCE]: https://clickhubspot.com/29wIn 1995 46% of Americans trusted TV news, today that’s only 11%. Join Kipp Bodnar and guest Katie Burke (CPO @ HubSpot) to find out how to win in a market with messaging discipline, how to think about investing in PR, how to approach your influencer strategy, how to know if your PR is ACTUALLY working, and more!🎙Want more from Marketing Against the Grain? Download the podcast: https://link.chtbl.com/swMHYdPPIn this weekly show, HubSpot’s CMO and SVP of Marketing, Kipp Bodnar and Kieran Flanagan, share their marketing expertise – unfiltered in the details, the truth, and like nobody tells it to you. Tune in for high-level perspective, conversation, and the occasional argument as they serve up an honest-to-goodness sense of how you can move your business forward!đź“” Grow Your Career and Business with HubSpot Academy: https://clickhubspot.com/Popular-Coursesđź“” Favorite Free Certification Courses:• Digital Marketing Certification: https://clickhubspot.com/od6• Social Media Marketing Course: https://clickhubspot.com/Social-Media-Certification• SEO Training Course: https://clickhubspot.com/SEO-Training-Course• Inbound Course: https://clickhubspot.com/Inbound-Certification• Inbound Marketing Course: https://clickhubspot.com/Inbound-Marketing-Certification• Email Marketing Course: https://clickhubspot.com/Email-Marketing-Certification• Inbound Sales Course: https://clickhubspot.com/Inbound-Sales-Certification• Taking your Business Online Course: https://clickhubspot.com/Business-OnlineAbout HubSpot: HubSpot is a leading CRM platform that provides education, software, and support to help businesses grow better. The platform includes marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. Today, thousands of customers around the world use HubSpot’s powerful and easy-to-use tools and integrations to attract, engage, and delight customers.âš  Disclaimer:The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.#HubSpot

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Entrepreneurship

Marketing Strategy For Personal Brands – “Try Before You Buy” Changes Everything [Video]

One of THE BEST marketing strategies that I’ve seen thus far in 2022 is the “try before you buy” concept.How can you apply this to your business? Let’s take a look…Topics of Discussion:[00:00] Introduction[02:03] Premium Vs Freemium[03:48] Try before you buy marketing strategy example 1[08:20] Try before you buy marketing strategy example 2[10:10] Try before you buy marketing strategy example 3 [16:52] How to implement Try before you buy marketing strategyHow Can I Help You? Book a Call w/ Me: https://calendly.com/uniquedesignz/30minchat^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^FOLLOW ME ON SOCIAL:Instagram: https://www.instagram.com/henrykaminskijr/Facebook: https://www.facebook.com/groups/TheBrandDoctorsHangoutTwitter: https://twitter.com/the_brand_dr^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^__________________________________________________________________Watch My Master Class On What The Top 5% Of Entrepreneurs Are Doing To Scale To 7 Figures + Beyond: https://uniquedesignz.net/levelupmybranding/__________________________________________________________________Henry Kaminski Jr. is the founder of Unique Designz, a full-service design, branding, and digital marketing agency that is dedicated to helping entrepreneurs owners grow their brands, scale their profits + increase their exposure online. But also agree that you have taken advantage of every opportunity in life!Host of the popular “Brand Doctor’s Podcast” where he talks about strategies that help entrepreneurs design reputable and profitable personal brands. As a self-taught graphic designer and brand consultant, he’s overcome all the odds to build a wildly successful multi-million-dollar business over the past 14 years. He has worked with a diverse range of business owners and professionals, including celebrities like Jon Bon Jovi + Fabio Viviani as well as Internet marketing expert Russell Brunson who has named Henry the “Million Dollar Brander” and is a 2x Two Comma Club Award Winner by generating over $1 million with one single sales funnel, using the ClickFunnels software.#HenryKaminski #PersonalBranding #MarketingStrategy

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Entrepreneurship

Target Marketing Example: Nail Down Your Target Audience [Video]

Do you need help determining your target audience? In this video, we’re going to show you how to nail down your target audience and create a target marketing strategy + some target marketing examples along the way. Subscribe: https://bit.ly/36gszTL[Most Popular Uploads]:➡ How to Increase Facebook Engagement in 2022:https://www.youtube.com/watch?v=Bam_rXmoOs4➡ Marketing for Small Business: Effective Marketing Strategies for 2022: https://www.youtube.com/watch?v=RX0Y2JbS9K4➡ Facebook Marketing: A Complete Video Guide for 2022:https://www.youtube.com/watch?v=14amlEYDu_k➡ The Ultimate Guide To Facebook Marketplace in 2022 (w/ Tips): https://www.youtube.com/watch?v=x5KlXb5kemgWant To Know What Target Marketing Is? Check Out These Target Marketing Examples!Understanding your target audience is key in having a successful digital marketing strategy and a profitable business.“When asked if they’d like to see online ads for random products or products targeted to their interests……40.5% of respondents chose the latter option, while another 27.6% of users said that they were content with seeing either.”So not only is targeted marketing beneficial to you, but your customers actually prefer it. However, “76% of marketers do not utilize behavioral data in either segmentation analysis or targeting.”This means there’s a big gap in between how effective target marketing is and how many entrepreneurs are actually using it to market any business. Let’s get into it!So today, we’re going to show you how to nail down your target audience……and create a target marketing strategy with target marketing examples along the way. Video OutlineIntro (0:00)What Is A Target Market (1:16)Create Content For Your Customer (3:21)Understand And Utilize Your Marketing Funnel (5:04)VIdeos MentionedWhat Is A Marketing Funnel: https://www.youtube.com/watch?v=CoD0Q4uG–c&list=PL-DAplYj3NS9Iqw5FHIYzfXlN2SSrSHzd&index=12Facebook Ad Funnel: https://www.youtube.com/watch?v=YJul1wX-Mq8&list=PL-DAplYj3NS93fCW1mEJurhyQo-c32ujH&index=31// LYFE Marketing ➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/➡ We’re LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we’re not holding back. But if you want a tailored strategy, then don’t hesitate to contact us on our website: http://lyfemarketing.com/contact-us

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Entrepreneurship

Marketing Strategy 2022: How to Audit & Update Your Marketing Strategy [Video]

Have you updated your marketing strategy for 2022? In this video, we will be going over what to audit and why, and how to predict digital marketing trends so you can stay ahead of the curve. We’ll also include some helpful resources.Subscribe: https://bit.ly/36gszTL[Most Popular Uploads]:➡ How to Increase Facebook Engagement in 2022:https://www.youtube.com/watch?v=Bam_rXmoOs4➡ Marketing for Small Business: Effective Marketing Strategies for 2022: https://www.youtube.com/watch?v=RX0Y2JbS9K4➡ Facebook Marketing: A Complete Video Guide for 2022:https://www.youtube.com/watch?v=14amlEYDu_k➡ The Ultimate Guide To Facebook Marketplace in 2022 (w/ Tips): https://www.youtube.com/watch?v=x5KlXb5kemgIs Your Marketing Strategy 2022 Ready Now?It’s a new year! It’s time to get things organized, update your plans, and set new goals. For most of you, that should mean updating your marketing strategy.But how in the world are you supposed to do that?We’re about to show you exactly how we audit marketing strategies and update them for a new year. Come on in!Today, we’ll be focusing on updating your marketing strategy for 2022, including; What to audit and whyHow to predict digital marketing trends so you can stay ahead of the curveAnd resources you may find helpful (we focus on free or inexpensive tools) Let’s get started! Video OutlineIntro (0:00)Why Updating Your Marketing Strategy Is So Important (0:53)How To Audit Your Marketing Strategy (1:26)Social Media: Paid & Organic (2:06)Email Marketing (2:46)Influencer Marketing (3:27)Search Engine Marketing (4:01)Analyze All The Data (4:46)Look At New Trends And Outdated Practices (5:22)Determine How You’ll Define Success (5:55)Make A Plan And Execute It (6:33)Videos MentionedPPC Marketing Playlist: https://www.youtube.com/watch?v=CooVKqpjyLk&list=PL-DAplYj3NS-z63KY04BguIzGMSHbuTAgSEO Marketing Playlist: https://www.youtube.com/watch?v=7lZc_fsw-JU&list=PL-DAplYj3NS9oBJ9Pi3koY3ow2OgKb4A2// LYFE Marketing ➡ Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/➡ We’re LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we’re not holding back. But if you want a tailored strategy, then don’t hesitate to contact us on our website: http://lyfemarketing.com/contact-us