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Entrepreneurship

Use This Technique To Grow Your Creative Business [Video]

Are you fed up with seeing your competition winning the clients that you want? In this video, business coach Matt Essam shares a simple technique that you can use in your creative business to stand out from your competition and win the work that you want. Apply to join Matt’s private strategy workshop: https://bit.ly/3WdzhAn —🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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Entrepreneurship

Have People Lining Up To Do Business With You! [Video]

Collect The Signals, Then The SalesIt’s common sense to think “I have a business, I should sell as much of my product to as many people as I can”. So why do companies, like Rolex or Ferrari, make so much money by limiting the amount of product that they sell? Why would anyone throw up road blocks in front of their own potential customers? And why is creating tension in the supply and demand equation a way to get people to want to buy from you?Daniel Priestley returns to talk with Chris about his concept of being “Oversubscribed”. Daniel asserts that many marketers have forgotten the number one rule of marketing – An imbalance in supply and demand sets both the price and the profit of a product. An “oversubscribed” business, then, is simply one that has limited or constrained supply, and there are more people that want that supply than is available. Daniel argues that you can create this tension between supply and demand by creating an official capacity, make sure people know what it is, and understand that it’s in hot demand. But that’s just simple supply and demand, right? Well, yes, but Daniel is going to take you through some of his methods for artificially creating the tension between supply and demand, so that you can get your business to the point of being oversubscribed. He’ll discuss the three ingredients you need to get people to buy, why “signal collecting” is so important, and the five phases of a bullet proof campaign.🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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Entrepreneurship

The GOLDEN RULE For GREAT GRAPHIC DESIGN (Masterclass 3/3) [Video]

Every graphic designer must learn and master this concept to transcend into becoming a GREAT designer. In this deep dive, Chris Do breaks down “Semiotics” and its importance to graat design. FREE Resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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Entrepreneurship

The Rolex Effect: How to Use Scarcity in Your Marketing Strategy [Video]

How to Create Demand: The Secret to Having Clients Line Up for YouMaster Supply & Demand: How Creatives Can Leverage ExclusivitySkyrocket Your Sales: Learn the Profit-Boosting Principle of Supply & DemandThe Rolex Effect: Applying Demand & Supply Tactics to Your MarketingThe Rolex Effect: The Secret Behind Demand Join Chris Do and Daniel Priestley, an accomplished entrepreneur, best-selling author, and international speaker, as they unveil the powerful concepts of exclusivity, transparency, and demand-supply tension in the world of marketing. Discover how leveraging these principles can skyrocket your creative ventures to unprecedented success.In this segment, you’ll learn how demand and supply dynamics set the stage for profitability and how oversubscribed businesses thrive by creating a scarcity effect. Daniel shares a genius concept that takes marketing to a whole new level – the idea of over-subscription. Understand the magic of having a constrained supply and generating a surplus of eager customers vying for your products or services. In this episode:00:00 – Intro00:22 – Being “Oversubscribed” & Micro-Economics Lessons00:45 – Lesson 1: Demand & Supply01:30 – Why Fairness Doesn’t Dictate Profit01:25 – The Rolex vs. Airlines Profit Paradox02:43 – Lesson 2: Create a Perception of Scarcity03:22 – Lesson 3: Leverage Transparency to Build Tension#marketing #business #psychologyofselling [Related hook e.g. Want a deeper dive on personal branding?] Get access to [related freebie here] and more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

Categories
Entrepreneurship

How Typography Elevates Design from Good to Great (Masterclass Part 2/3) [Video]

This video emphasizes the importance of the 2nd skill every designer should master to go from good to great, as presented by Emmy award-winning designer Chris Do.This is part 2 of the 3 part series helping designers go from Good To Great. In case you missed it, here’s part 1: https://youtu.be/7MB_nwvmB-EFREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

Categories
Entrepreneurship

How To Charge More for Graphic Design (UP FOR 48HOURS PROGROUP ARCHIVES) [Video]

Why can some designers charge more than others? Why can Paul Rand, Saul Bass or Michael Beirut charge 100x more than the designers that work for them? What can you learn from them that you can apply when presenting yourself and your work especially when talking about money, bidding and estimating graphic design jobs?🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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Entrepreneurship

Emmy Winning Designer SHARES 3 SKILLS To Go From An AVERAGE To GREAT Designer (Part 1of3) [Video]

In this 3 part series with Emmy Award Winning Designer Chris Do, who’s worked with the likes of Justin Timberlake, Gnarls Barkley, Coldplay, Microsoft and many others, he shares with us the 3 Essectial Skills that transform someone from an average to great designer. Free Resources here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @Moismai @RodrigoTasca & @Tascastudios @MOCS

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Entrepreneurship

How To Communicate Honesty More Effectively [Video]

Listen in as renowned Emmy award winning designer, Chris Do, and hostage negotiator and communications expert, Chris Voss, delve into the accusations audit technique, a powerful strategy to preemptively address potential issues in conversations. Understand the neuroscience behind verbalizing fears and how it can transform your interactions.🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

Categories
Entrepreneurship

Behind the Brand: Hoodzpah’s Journey in Design w/ Amy & Jennifer Hood [Video]

Join Chris Do as he sits down with Jennifer and Amy Hood, the co-founders and sisters behind Hoodzpah, a renowned brand identity and type design studio based in Southern California. In this episode, learn about their humble beginnings and how their strong family values shaped their work ethic and nurtured their entrepreneurial spirit. Hoodzpah’s fearless approach and unwavering determination are testaments to their remarkable journey. Gain valuable insights into their experiences as they share the highs and lows of starting a design business, overcoming challenges, and finding fulfillment in mentoring others. Discover how their exceptional creativity allowed them to forge meaningful relationships and connect with people on a deeper level. From juggling part-time jobs to realizing their dreams, uncover their secrets to overcoming obstacles and carving their own path to success. Don’t miss out on their invaluable advice on branding, pricing strategies, and the profound impact of perception in the creative world. Join this captivating discussion that celebrates the remarkable achievements and inspiring story of Hoodzpah, its visionary co-founders, and their unwavering pursuit of excellence.But the learning doesn’t stop here! Thanks to our friends at Adobe, you can now take your creativity to new heights with an amazing offer. Go to max.adobe.com right now and save $500 with the promo code M23SCDP. This exclusive offer is subject to availability, so hurry and grab this opportunity while it lasts.In this episode:00:00 – Importance of Soft Skills00:34 – Meet Jen and Amy Hood02:33 – Teaching & Mentoring in the Creative Space05:32 – Quantifying Knowledge & Optimizing w/ Technology06:33 – How the Hoodzpah Seed Was Planted13:27 – Getting Out of Your Comfort Zone15:17 – Discussing California Social Dynamics17:47 – The Journey into Design 22:12 – Mastering Soft Skills, Hard Skills & Communication Styles24:23 – Where the Hood Twins & Chris Do Differ26:36 – Chris’ Face in Time Square 🤩29:01 – Advice For Those Wanting to Start Their Own Creative Business 32:28 – How They Landed Bigger Projects w/o a Portfolio38:13 – Their Obstacles & Learning Curves43:12 – When it Started Feeling Like Success46:00 – How to Work w/ Bigger Brands?48:47 – Being Fearless & Putting Yourself Out There50:56 – The SoCal Advantage52:20 – The Power of Niche Markets & Perspectives55:06 – Their Relationship w/ Money57:37 – Hoodzpah Logo Pricing1:02:51 – The Perception of Value1:11:30 – Contradicting Philosophies1:16:36 – Chris’ Pricing Insights for Logo Design1:18:44 – Don’t Limit Yourself1:22:27 – Set BIG Goals 1:24:48 – Spreading the 💗1:28:15 – Closing RemarksGet access to [related freebie here] and more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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Entrepreneurship

How To Land Big Brands [Video]

Discover the secrets of landing big brand clients in this captivating interview with Chris Do and his guests Jennifer & Amy Hood, co-owners of Hoodzpah. Learn how they harnessed the power of local connections, social media, and cold emails to attract renowned brands like Red Bull and Asics. Uncover the strategies for positioning your portfolio, being fearless, and putting yourself out there to gain visibility. Find out how to tap into the creative potential of your area and leverage conferences and trade shows to expand your network. Don’t miss this insightful discussion filled with actionable tips for securing exciting projects and growing your creative business.Go to max.adobe.com and save US$500 with promo code M23SCDP. Subject to availability.#ClientAcquisition #NetworkingTips #Connection In this episode:00:12 – How to Work w/ Big Brands00:28 – The Hoodzpah Secrets02:23 – Secret 1: The Importance of Being Fearless02:48 – Secret 2: Southern California 🌴😎03:10 – Secret 3: Conferences03:33 – Secret 4: The Power of Hashtags 04:36 – Secret 5: Connect in Any Way PossibleGet access to business resources and more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Rodrigo Tasca @ Tasca Studios

Categories
Entrepreneurship

How To Handle Rejection When Communicating (Masterclass w/ Chris Voss) [Video]

Are you tired of using manipulative sales techniques that lead to dead-end deals and frustrated clients? Join Chris Do and negotiation guru Chris Voss as they share the proven approach to embracing rejection and building lasting, profitable relationships. Learn why “Yes Momentum” and micro agreements often backfire and how to avoid falling into the trap of counterfeit yeses. Discover the power of tactical “no” and asking insightful questions to gauge where you stand with potential clients. Uncover the drama triangle and gain insights into identifying manipulative behaviors in negotiations. Prepare yourself to exit interactions with grace, leaving the door open for future opportunities when the time is right.🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

Categories
Entrepreneurship

How to Land Clients Without a Portfolio [Video]

Join Chris Do in this interview with Jennifer and Amy Hood, sisters and co-founders of Hoodzpah and learn how they turned their aspirations into reality. Discover the power of discussing your dreams with others and how your network can become the key to unlocking opportunities. Learn how embracing a combination of confidence, skill-building, and community support can propel you towards success. Find out how Jennifer and Amy’s unique partnership as sisters contributed to their entrepreneurial journey. Don’t miss this insightful conversation filled with valuable advice for anyone looking to pursue their passions and turn their goals into achievements.In this episode:00:00 – Leveraging Your Network for Support & Connections00:14 – Identifying Confidence, Skill, and Network Gaps00:55 – The Value of Saying “Yes” to Any Opportunity01:27 – Building a Unique Style to Attract Attention01:56 – Manifesting Your Success02:59 – Their Secret to Better Connections03:18 – The Importance of Community #ClientAcquisition #NetworkingTips #PortfolioBuilding #SuccessWithoutPortfolio Get access to [related freebie here] and more for FREE here: https://thefutur.com/free-resources🚀 Futur AcceleratorThe step-by-step blueprint and coaching program designed to get your creative business off the ground:https://thefutur.com/accelerator🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network:https://thefutur.com/pro✍️ Other Courses, Templates, and Tools:https://thefutur.com/shop🎙 The Futur Podcast:https://thefutur.com/podcastRecommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendationsMusic by Epidemic Sound:http://share.epidemicsound.com/thefuturShorts Playlist: https://www.youtube.com/@thefutur/shortsWe love getting your letters. Send them here:The Futur c/o Chris Do1702 Olympic Blvd.Santa Monica, CA 90404*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.–Host: Chris DoProducer: Mark ContrerasCinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media