Categories
Entrepreneurship

Meta’s Huge Loss & Apple’s Big Win in 2022_Business, Brand, & Marketing Strategies_by Joanne Z. Tan [Video]

https://www10plusbrand.comhttps://www.10PlusProfile.com1-888-288-4533To read it as a blog: https://10plusbrand.com/2022/11/29/business-strategy-brand-strategy-marketing-strategy-apple-meta-2022/To listen as a podcast: https://10plusbrand.com/podcasts_10plus/metas-huge-loss-apples-big-win-2022-business-brand-strategy/To stay in the loop, subscribe to our Newsletter : https://10plusbrand.substack.com/embedPlease don’t forget to like it, comment, or better, SHARE IT WITH OTHERS, – they will be grateful!In 2022, Meta’s stock has lost about more than half a trillion dollars in value, while Apple’s revenue is expected to increase at around 6%, to be around $88+ billions. So, what has that got to do with marketing strategies, brand strategies, and business strategies? Here is a case of Meta and Apple – what they did right, and what they did wrong in 2022.Now the question is: Which comes first – business strategies before brand strategies and marketing strategies? Or vice versa?- Find us online by clicking or following these hashtags:#10PlusBrand#10PlusPodcast#JoanneZTan#10PlusInterviews OR#InterviewsofNotablesandInfluencers#30SecondsofAnything#BrandDNA#BeYourOwnSuperpower #BeYourOwnBrand#StandForSomething#WeAreBetterAngelsThis is the 10 Plus Brand Youtube Channel. In addition to the popular series “Interviews of Notables & Influencers”, and regular episodes on brand development and digital marketing, Joanne Z. Tan, founder and CEO of 10 Plus Brand, Inc., regularly shares insights about current events, technology, Silicon Valley, life experience, politics, culture and the arts. 10 Plus Brand Inc. is a full-service, multi-media branding and brand-marketing agency. We build, grow, and market power brands for businesses and professionals. We generously share tips, strategies, and insights about brand DNA decoding, brand strategies and structures, story telling, how to update and refresh a brand, or rebrand, to elevate your brand to a higher level. Our main “flagship” website is https://www.10PlusBrand.com, where you can find samples of what we do for our clients with brand DNA messaging, verbal and visual content creation, go to market strategies, brand promotion videos, websites, SEO AI enabled content marketing, original blogging, etc. Another “subsidiary” website focuses on LinkedIn profiling only. https://www.10PlusProfile.com.We do the “whole 10 yards” of brand-building, branding, and brand marketing for businesses, including but not limited to B2B service firms, law firms, accounting firms, commercial lenders, investment bankers, business consulting firms, technology companies, funded or venture capital VC backed startups, corporations, mid-market companies, non-profit organizations, private equity (PE) portfolio companies during restructuring or pre and post M&A, and political campaigns.We also develop individual business brands with LinkedIn profiles, bios, resumes for public and private board members, C-suites members, executive coaches & business consultants, commercial insurance brokers, attorneys, CPAs, realtors, and other B2B services.First, we are brand builders.We brand, rebrand, and refresh existing brands for businesses, B2B services, technology companies, funded or VC-backed startups, corporations, mid-market companies, non-profit organizations, private equity portfolio companies during restructuring or pre and post M&A.We also develop individual business brands for business leaders, experienced and growth- minded professionals, notables and influencers. Second, we are content creators.After we decode a brand’s DNA, we create brand messaging and tell brand stories, verbally and visually, to construct a brand’s persona and elevate its stature on websites and social media with original content, blogs, podcast, videos, vlogs, custom website design and development, LinkedIn business pages and personal profiles, webinars, and PR content. Third, we are digital marketers.We combine AI enabled digital marketing with human intelligence to multiply a brand’s influence with repurposed articles, SEO, SEM, PPC, social media marketing, influencer marketing, marketing analytics, and Google core web vitals.Founder & CEO Joanne Tan leads several cross-functioning teams to deliver customized brand presence to inform, inspire and empower.10 Plus Brand, Inc. evolved over the past 10 years from a photographic studio (“Poem And Art Studio”) into a video, content, website and visuals production company (“Joanne Tan Visual Branding, LLC”), which was expanded about a year later and renamed, (“10+ Visual Branding”), and now evolved into a full service branding and digital marketing agency (“10 Plus Brand, Inc.”), under the leadership of Joanne Tan, founder and CEO.

Categories
Entrepreneurship

Performance Marketing and Branding can Work Side by Side for Short, Medium and Long Term Goals. [Video]

Eduardo Lara, Operations Director of ad pepper, a multinational digital and performance marketing agency, explains what’s performance marketing and how it can help your brand grow in digital marketing.Eduardo Lara talks about what still makes sense to measure your marketing strategies in a world where performance marketing is threatened by privacy and how data is collected by digital platforms.Host Information:ZOPPLY – Spark your Brand – https://zopply.com/sendXmail(s) – Email Marketing and Automation – https://www.sendxmail.com/Personal Website – https://ruinunes.com/Eduardo Lara’s contacts:LinkedIn – https://www.linkedin.com/in/eduardolaralopez/Twitter – https://twitter.com/elaralopezad pepper – https://adpepper.comThis is a Spanish chat on performance marketing extracting Eduardo Lara’s experience and knowledge into this interview. Subtitles in English will be added afterwards for better understanding.The Marketing Done Right movement is to showcase the strategies, methodologies and best practices that have been proven for real that it works for long-lasting brands. So you can think of me as the curator of what’s working in marketing today.The Marketing Done Right is split into two main playlists, which are: – The Email Marketing and Marketing Automation playlist with tips, strategies and interviews with professionals known for their expertise in these fields. – The Brand Online Presence playlist filled with actionable tips and insights for you to rock your brand’s online presence and results.If you want to know more, subscribe to this channel:https://www.youtube.com/c/RuiNunesOr you can subscribe to my Email Marketing and Marketing Automation newsletter here:https://www.sendxmail.com/newsletter/If you want to connect with me and ask me anything, just go ahead and reach me out on these social networks as well:LinkedIn – https://www.linkedin.com/in/ruimnunes/Facebook – https://www.facebook.com/ruinunespageTwitter – https://twitter.com/ruinunesInstagram – https://instagram.com/ruinunesPlease, subscribe to this channel and share it with your friends as well. This way, we can reach more people and help them get the Marketing Results they need.#performancemarketing